Build Your Own Palette



31 reviews


In Stock

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Check out which eyeshadows Jen of FrmHeadtoToe picked for her Build Your Own Palette.

Product description

Can't commit to just a few shades of our Eyeshadow? Neither can we! Pop your fave shades in and out of this palette anytime you want—no strings attached. Build your beauty arsenal one eyeshadow at a time with this collectible (and completely customizable) 4-pan palette. Our newly redesigned shadows pop OUT of their compacts and INTO these customizable palettes to create the ultimate travel-friendly collection. Now it's easier than ever to change up your Eyeshadows on the fly. (Because we all like to experiment.)

This palette comes with Melt (the palette's namesake), a never-before-seen, sheer, shimmery peach shade you won't find anywhere else—an $18 value just on its own. Load up the remaining slots with your favorite UD shades or swap 'em out whenever you get a craving for more! With three empty spaces and a massive selection of shades, the options are limitless.

UD Eyeshadows feature our brand new Pigment Infusion System™, the proprietary blend of ingredients that gives every shade its velvety texture, rich color, serious staying power and blendability. You'll want to try them all—and this customizable, purse-sized palette can hold any threesome (or foursome) you can dream up!

This 4-pan aluminum palette features limited-edition artwork in a colorful melting rose design. While our Build Your Own Palette is here to stay, this design will only be available for a short time—get it while you can!

Fill Weight: 1.5g e 0.05 US oz

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Rated 4.7 out of 5 by 31 reviewers.
Rated 5 out of 5 by More storage options!! I was so excited about these new build your own palettes that I ordered them both the first day they were released. The included color is an added bonus and is very pretty as a highlight or worn alone. I'm so glad UD decided to come out with more options as I had already purchased two of the other BYOPs (the ones with the six slots and brush). Now I am finally able to store all of my UD singles (both new and vintage)! Ultimately, if you want to have more travel friendly options and better storage for your UD singles, you should definitely pick up these BYOPs!! SN: I have 32 singles and MOST of their palettes!! September 12, 2012
Rated 5 out of 5 by Gorgeous Color! I fell in love with this case so much I bought it without even reading the reviews. Good thing I didn't! There are a lot of bad reviews about the color, but personally, I LOVE it! It's a pretty shimmery peach color that looks good on my skin tone and all of my friend's as well! I use this almost every day. It isn't quite as pigmented as I would like, but it is still amazing. I wish it was easier to put my vintage colors in the case, but that isn't a problem with the case, only the vintage containers. Once you pop the eyeshadow from the container, it fits perfectly inside of the case. Overall, this is a really amazing product. :) March 8, 2013
Rated 3 out of 5 by Great palette, questionable eyeshadow quality The palette is great; I love the design on the cover and it’s the perfect size, but the eyeshadow leaves a lot to be desired. I really like the color in the pan, but there is very little pigmentation so it’s virtually invisible on my fair skin. Additionally, the texture is quite gritty, so much so that I originally thought the shadow had glitter in it. Rest assured, it is a sheer shimmer shadow without glitter, but the consistency is not up to par with Urban Decay’s usual creamy texture. I will be keeping this because I love the palette, but I wish the shadow would have been better. October 17, 2012
Rated 4 out of 5 by nice palette, so-so color I really, REALLY love the actual palette and the image on the front. It's sturdy and small enough to be very travel friendly. The included shadow is the same high quality I've come to expect from Urban Decay - smooth texture, decent color payoff. Unfortunately, the color isn't flattering on me but I'm keeping it because I love the palette design. My only criticism of this product is that in order to get any of the palettes we're forced to buy a pre-chosen color with it, which is an even bigger inconvenience if you're not crazy about the color. I'd be willing to pay more for a palette with a good quality travel brush and the option to choose your own shadow. (In fact, I'd be stocking up on these palettes if I could choose my own instead of getting multiple pans of the same shadows!) Bottom line: the palette itself is lovely, and if you actually like the color, it's an even better deal. Urban Decay, I hope you'll eventually add a "choose-your-own-shadow" option, in addition to the current "exclusive color" palettes! :) October 8, 2012
Rated 5 out of 5 by Love the concept :) Urban Decay is my favorite makeup brand because they really cater to their customers. I love having the freedom to choose what colors go into my palette. This system makes it so easy because the packaging of the eyeshadow singles allows you to pop out the color and put it right into the palette no problem. I personally don't think this is great for travel because I find it bulky for only four eyeshadows. I just use this palette for storage. Honestly, I was sold on this particular one because I love cover design. When I received this in the mail, I swatched the eyeshadow and it's so gorgeous. And for $12? That's a steal! I'm very please with this product. Thank you Urban Decay <3 October 16, 2014
Rated 5 out of 5 by LOVE the color, nice case! If you don't get this for $12 you are missing out. The color of Melt is not quite as pinkish as it looked on my screen but that' okay. Its a perfect highlighting staple. I own several UD palettes because that's how you get the most bang for your buck, even if you never use half of the colors in them. I finally had an idea of which colors I use the most and decided to get the Melt to start building it, glad I did! For those of you that I have seen lamenting that you cant get Bootycall from Naked2 as a single, the Melt is VERY VERY close. Now I just have to wait for Bordello to be back in stock, and build my "staples" palette! April 29, 2015
Rated 5 out of 5 by really do like it I love the idea of these palettes. its great that you can carry alone your favorite colors or the ones you will be using with a certain look. I love the color it comes with even though its consistency doesn't feel like their other eye shadows it feels a bit to powdery to me, but the color is very pretty. the design and art of the palette really is beautiful I just love it. beautiful art once again my fave out of all the build your own 4 pan palettes. March 13, 2013
Rated 5 out of 5 by I didn't know I would love it I thought I was just buying the case, I didn't know it came with the eye shadow. At a glance it didn't look like a color I would purchase, but after I I applied it I instantly realized that it's the brow highlight shade I've been searching for for so long. I have a tan/olive tone and traditional highlights are usually made for skin tones lighter than mine and they don't work so well for me. This shade is perfect, it really pops on my tan skin. Not too shimmery, not too matte, works great with all colors and looks. I found a new "must have". April 24, 2015
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