24/7 Duo
A double-dose of the best eye pencils ever! This exclusive two-pack includes the best-selling shades of 24/7 Glide-On Eye Pencil: Zero (black) and Bourbon (deep brown).
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24/7 Glide-On Eye PencilIt wasn’t enough that we invented the creamiest, forever-lasting pencils in lush tropical hues, deep metallics, and unusually vibrant neutrals. So we made them waterproof, too! Price: $17.00 Shop Now > |
24/7 SetsNot the same sets offered in years past! These each include an EXCLUSIVE shade of 24/7 Glide-On Eye Pencil, 3 best-sellers, AND a Heavy Metal Glitter Eyeliner. Price: $20.00 Shop Now > |
24/7 Super StashSample NINE shades of our creamy, waterproof 24/7 Glide-On Eye Pencils. Includes four NEW shades, exclusive to this set! Price: $36.00 |
Alice in Wonderland Book Of ShadowsTim Burton, Urban Decay and Alice in Wonderland?! It’s an urban girl’s dream come true! Our breathtaking 3D palette comes alive with 16 Eyeshadows and otherworldly treats to make this limited edition Book of Shadows worthy of collector status. |
Ammo Plus Primer Set
Bring tears to the eyes of any Urban Decay Eyeshadow junkie. For the first time ever, Urban Decay has packaged their gorgeous Eyeshadow Ammo Shadow Box with a FULL-SIZE bottle of Eyeshadow Primer Potion.
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Big Fatty Colored MascaraYou’re not hallucinating… they’re in color! Round out your Big Fatty collection with this assortment of surprisingly wearable shades—a refreshing alternative to basic black Big Fatty Mascara. Price: $17.00 Shop Now > |
Big Fatty MascaraIt’s big. It’s fat. It should be illegal. Big Fatty Mascara thickens and glosses lashes with the fat, fuzzy brush and trips you out with the psychedelic packaging. Try it once and you’ll be addicted. Price: $20.00 |
Big Fatty Mascara Set
It’s big. It’s fat. And some of you STILL want to stock up, so we rolled up two Big Fatty Mascaras and christened it the Big Fat 2-Pack. Big Fatty Mascara thickens and glosses lashes with the fat, fuzzy brush and trips you out with psychedelic packaging.
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Big Fatty Waterproof MascaraIt’s big, it’s fat, and it’s got you all wet. Don’t settle for a waterproof mascara that leaves lashes dry and brittle. Trip out with Big Fatty! The big, fuzzy brush create the fullest lashes imaginable Price: $20.00 |
Brow BeaterWhip your brows into submission with this triple-action, double-ended wonder pencil that comes in 2 shades. Totally portable and easy to use. 3-in-1 tool: Fill. Shape. Construct. Price: $14.00 Shop Now > |
Brow BoxMatch your brow to your box! All the tools you need are packed into this powerful (and pretty) little kit: tweezers, an angled brush, two shades of brow color, and wax. Price: $29.00 Shop Now > |
Clean and SoberIt’s gentle on your eyes, but tough on makeup! Unique gel based makeup remover soothes the skin with lavender extract, while effortlessly removing even the most resistant makeup. Price: $18.00 |
Cream EyeshadowThe sex appeal of the 70’s and the science of today! Each shade dries to a weightless layer of shimmering color that will not crease or fade. Lots of colors and textures! Price: $17.00 Shop Now > |
Deluxe EyeshadowA must for Urban Decay Eyeshadow addicts! Vibrant, silky, and luscious to-the-touch, Deluxe Shadows feature couture quality and cutting-edge color. The silky pigments provide the richest, most brilliant color imaginable. Price: $18.00 Shop Now > |
Deluxe Shadow BoxWe’ve pimped out our Shadow Box and added a few tricks. Flashy purple fabric and disco-ball silver mesh decorate the case which comes loaded with 9 of our best selling Deluxe Eyeshadows. And, so you’ll last all night, we also threw in a travel sized bottle of our addictive Eyeshadow Primer Potion. Dee-luxe! Price: $38.00 |
Eyelash Primer PotionThis magical Eyelash Primer builds lashes by coating each one with tiny fibers. Use before your favorite mascara for thicker, longer lashes. Price: $20.00 |
EyeshadowAn industry favorite and Urban Decay’s best-selling product! Available in nearly 50 shades, our pigment-rich shadows are versatile, blendable, beautiful. Price: $17.00 Shop Now > |
Eyeshadow Ammo Shadow BoxCelebrate our 10-year anniversary with 10 of our best-selling shadows in a smokin’ mirrored compact. A MUST for any Urban Decay Eyeshadow fan. Price: $36.00 |
Eyeshadow Primer PotionOur runaway cult product! Primer Potion is THE ultimate eye prep product for smoother, longer-lasting, and absolutely crease-proof eyeshadow. A must-have! Price: $18.00 Shop Now > |
Eyeshadow Primer Potion Duo
Have the power of two mighty beauty potions at your fingertips. Both shades of our Eyeshadow Primer Potion deliver lasting eyeshadow, more vibrant color and NO creasing.
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Eyeshadow Transforming PotionMagically transform any Eyeshadow to a liquid liner or liquid shadow! The double-ended magic wand allows you to create thick or thin lines, while the potion inside intensifies the color you already love. Price: $18.00 |
Get Baked Eyeshadow Palette
Grab some munchies – this gorgeous stash of shades will get you baked! Mix and match bronze shadows with a pop of teal AND travel-size versions of Bourbon 24/7 Eye Pencil and Sin Eyeshadow Primer Potion.
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Hall of Fame
This illustrated box of winners features four of our most-coveted products in travel sizes, anchored by an XL serving of Eyeshadow Primer Potion – 60% larger than its regular size!
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Heavy Metal Glitter EyelinerA beauty editor favorite! These arresting shades of glitter apply with precision thanks to a tiny brush, and will NOT move once dry! Price: $18.00 Shop Now > |
Ink For EyesMore precise than a pencil, more forgiving than a liquid. Ink for Eyes cream eyeliner gives you the best of both worlds in a sleek, sexy case. Price: $22.00 Shop Now > |
Limited Duo
The only place to buy this exclusive set stateside! For a limited time, grab this arresting duo of peacock color at a steal: It’s just $24. (That’s $10 less than buying them separately!)
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Lingerie & Galoshes for LashesThis double-ended wonder makes the most of your own mascara, in one perfect package. Slip on a little LINGERIE before you apply mascara--it plumps, lifts and separates. Then toss on some GALOSHES and you’re good to go. Price: $17.00 |
Liquid LinerOur Liquid Liners got a sexy facelift, and we’ve added NEW shades to the collection! The clear inkwell style bottle will look just as beautiful on your bathroom counter as the liner will look on your eyes. Price: $18.00 Shop Now > |
Loose PigmentColor-intense, super-fine pigments in a rainbow of shades. Try a little for a sheer wash of color, or layer for bold, shimmering hues. The spill-proof tube even includes a high-quality brush. Price: $20.00 Shop Now > |
Matte EyeshadowSame great high-pigment formula, but without shimmer or glitter. Matte Eyeshadows have an incredible silky texture, in a wide variety of shades! Price: $17.00 Shop Now > |
Preen Shadow BoxA sexy limited edition collectible, available only on Urban Decay.com! This Shadow Box includes 6 shadows (2 exclusive to this palette!) and a travel size 24/7 Eye Pencil and Eyeshadow Primer Potion, all encased in foil embellished peacock case. Price: $30.00 |
Show Pony Shadow BoxA collectible! This Shadow Box includes 6 shadows (2 exclusive to this palette!) and a travel size 24/7 Eye Pencil and Eyeshadow Primer Potion. Cover art courtesy of Kime Buzzelli, darling of the LA art scene. Price: $30.00 |
Skull Shadow BoxNine of Urban's best-selling eyeshadows in an electric silver mirrored compact with skull. For rock star cool without the perils of a rock star lifestyle, put this year's shadow box in your pocket book. Price: $36.00 |
Skyscraper Multi-Benefit MascaraAll new formula and brush! Six-in-one Skyscraper Mascara lengthens, thickens, brightens, separates, and curls lashes. The flexible, new generation brush grabs and separates, for lashes are long, strong, and feather-soft. Price: $22.00 |
Smoke Out Eye PencilFinally! The perennially fashionable smoky eye is made EASY with this amazing pencil. Available in basic black and other equally alluring shades. Price: $9.00 - $14.00 Shop Now > |
Smoke Out KitDemystify the smoky eye with this amazing smoke-and-mirrors kit: four coordinating shadows, a 24/7 Eye Pencil, Skyscraper Mascara, and foolproof instructions. Multiple color ways available! Price: $34.00 Shop Now > |
Stardust EyeshadowA cosmic explosion of prismatic sparkle against a wash of captivating colors… Teeny bits of glitter (40% more than in our most sparkly shadows) miraculously feel silky. No fallout, no teenage glitter. Just sexy twinkling lids. Price: $20.00 Shop Now > |
Sustainable Shadow BoxIt’s gorgeous, it’s loaded with Eyeshadows, and it’s eco-friendly. (It has a lot in common with you, actually…) The Sustainable Shadow Box holds TEN dynamic Eyeshadows, a cruelty-free Eyeshadow brush, AND a travel size bottle of Eyeshadow Primer Potion. Price: $36.00 |
Wallpaper Shadow BoxPacked with Urban Decay's best-selling shadows, this classic Urban Decay favorite now contains even more shadows. Shades include Grind, Shotgun, Last Call, Asphyxia, Uzi, Shattered, Smog, Chopper, and Midnight Cowboy. Price: $36.00 |
XL Primer PotionNever go without your beloved Eyeshadow Primer Potion again! At over 60% larger than Urban Decay’s original Primer, this magnum bottle will keep you looking gorgeous for months. Price: $23.00 |
XL Sin Primer PotionNever run out of your favorite. Our XL size of Eyeshadow Primer Potion in Sin gives you 60% more potion for crease-proof eyeshadow that lasts all day (and night) long. Price: $23.00 |





















