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Eyeshadow Primer Potion

$20

$10

5,733 reviews
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Product description

Our # 1 best-selling product in a NEW easy-to-squeeze tube! Apply before your eyeshadow for more vibrant CREASE-FREE color that lasts for 24 hours. This is it – THE most legendary primer in the beauty industry. Eyeshadow Primer Potion is coveted by makeup artists and makeup junkies alike because it guarantees more vibrant eyeshadow that lasts for 24 hours and NEVER CREASES! Once you experience its powers (plus how smoothly it glides on – an added bonus) you'll never want to live without it. Original formula dries down invisibly, while Eden, Sin and Greed are shades that can also be worn as shadows or highlighters!

Now this extraordinary elixir comes in an easy-to-squeeze tube so you can control how much you apply. You also get more primer in every tube – 11 ml instead of the original 10!

Fill Weight: 11ml e 0.37 US fl oz

Pro Tips

Eden, Sin and Greed are shades that can also serve as shadows or highlighters!

Ingredients

ORIGINAL / SIN:
Isododecane, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Polyethylene, Trihydroxystearin, Triethylhexanoin, Isopropyl Lanolate, Sorbitan Sesquioleate, VP/Eicosene Copolymer, Dimethicone, PEG-40 Stearate, Propylene Carbonate, Phenoxyethanol, Synthetic Beeswax, Propylparaben, Methylparaben, Butylparaben, Ethylparaben, Isobutylparaben.
May Contain:
Mica, CI 77891 (Titanium Dioxide), CI 77491/ CI 77499 (Iron Oxides), CI 77163 (Bismuth Oxychloride).

EDEN:
Isododecane,Cyclopentasiloxane,Trimethylsiloxysilicate,Disteardimonium Hectorite,Polyethylene,Triethylhexanoin,Trihydroxystearin,Isopropyl Lanolate,Sorbitan Sesquioleate,VP/Eicosene Copolymer,Talc, Dimethicone,PEG-40 Stearate,Phenoxyethanol,Synthetic Beeswax,Propylene Carbonate.

GREED:
Isododecane, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Polyethylene, Trihydroxystearin, Triethylhexanoin, Sorbitan Sesquioleate, Isopropyl Lanolate, VP/Eicosene Copolymer, Dimethicone, PEG-40 Stearate, Phenoxyethanol, Propylene Carbonate, Synthetic Beeswax. May contain: Mica, CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides).
May Contain:
CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides).

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Reviews

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Rated 4.8 out of 5 by 5732 reviewers.
Rated 5 out of 5 by Best Primer EVER!!! I must say that this is the best primer i used. I'm recommending this to my friends! February 16, 2012
Rated 5 out of 5 by love this stuff! I use this stuff all the time! It makes your eyeshadow last so much longer! Love it! August 7, 2012
Rated 5 out of 5 by This changed the way I do makeup I have extremely oily eyelids, and for years I could never wear eyeshadow or eyeliner without it creasing, fading, or smearing all over. When I discovered this, it was like a miracle. I could finally wear eye makeup! It only takes a very small amount for each eye. My eyeshadow and eyeliner stay put ALL day, regardless of what I do. My makeup lasts through an entire work/school day, the gym, a nap... you name it, my eye makeup lasts through it. Shadows and eyeliner also go on much more vividly than they do on bare skin, so the color I get on my lids is more true to the color I see in the package. This blends in very quickly and easily with my finger, and somehow it manages to control oil all day without drying my skin out. I use the Original, and it goes on essentially colorless, although with just enough tint to even out the skintone of my eyelids. I first bought this when it was still sold in the old packaging with the wand applicator. I loved it then, but I love it even more now that it's in a tube format. Much easier to apply, more hygienic, and easier to get all of the product out of the container. I will NEVER be without this again. Eye makeup just isn't worth it without my Primer Potion. February 1, 2012
Rated 5 out of 5 by The BEST Primer on the market This primer takes my looks to a whole different level. It was a game changer for me. February 28, 2012
Rated 5 out of 5 by My FAVORITE PRIMER EVER I love love this primer, easy to use and does not crease at all on my greasy eye lid February 12, 2012
Rated 5 out of 5 by Sin I always had trouble with my eye shadow staying on all nite .....not anymore I love this stuff January 31, 2012
Rated 5 out of 5 by Easy to use and makes eyes pop This stuff goes on smooth and helps make the color seem bolder and really makes your eyes pop! January 31, 2012
Rated 5 out of 5 by Fantastic! This product will ensure that your eye shadow stays put and does not smudge or run. I love it! April 23, 2012
Rated 4 out of 5 by no crease! this primer is amazing and gives your eyeshadow extra vibrance and will keep it from creasing! February 1, 2012
Rated 5 out of 5 by the ONLY primer this is the end all be all for eyeshadow primers. keeps my shadow on all day without creasing. February 12, 2012
Rated 5 out of 5 by Works great... Really helps my shadow stay put all day. It blends right into my skin with no problem. February 28, 2012
Rated 5 out of 5 by NEED THIS helps with the pigment in eye shadow, use less eye shadow, makes shadow last all day March 9, 2013
Rated 5 out of 5 by New packaging, even more of a must have! This is an easy fix for creased shadow mid-day. I can't put any shadow on without it! February 28, 2012
Rated 5 out of 5 by Great product Very creamy, goes on smooth. Good packaging. Best primer. You can even wear it alone. March 5, 2013
Rated 5 out of 5 by Last all day Smooth and lasting. Primer is great to keep your eyeshadow in place and pure all day. April 19, 2012
Rated 5 out of 5 by Awesome! I love this product! It's so easy to use and it helps my makeup stay on a lot longer. March 5, 2013
Rated 5 out of 5 by Amazing! All I have to say is I can't live without this eyeshadow primer! It's like magic! April 18, 2012
Rated 5 out of 5 by Love it :) I love love this product. My eyeshadow stays on all day long with no touch-ups :) June 30, 2011
Rated 5 out of 5 by Best Eye Primer! I love this eye primer. Sin is a great color! It makes my eyeshadow last all day! March 16, 2012
Rated 4 out of 5 by One of the best products out there. I love UDPP. All of them. Probably one of my most used products from Urban Decay. June 22, 2011
Rated 5 out of 5 by Amazing The ONLY thing that will keep my eyeshadow on and in place. Try it. You'll love it! July 21, 2011
Rated 4 out of 5 by Super Easy This is super easy to use and definitely lasts all day. Great value and great product February 2, 2012
Rated 5 out of 5 by Great Product! This product makes my shadow last all day and makes the pigment so strong and bright! January 31, 2012
Rated 3 out of 5 by product works but could work better. product is ok, but there are other products i would prefer to purchase over this one. March 11, 2013
Rated 5 out of 5 by Awsome Primer The best Primer I've ever owned!! It goes on creamy and my eyeshadows last all day! February 29, 2012
Rated 5 out of 5 by Lasts forever! This primer potion works wonders!!!! It makes my eyeshadow last forever! I love it. August 7, 2012
Rated 5 out of 5 by Excellent staying power I use this primer every time I apply eyeshadow for a night out. Never lets me down! March 6, 2013
Rated 5 out of 5 by Great prime ever ! best prime ever. smooth and blend well ! Recommend to pick up for any type of skin. March 5, 2013
Rated 5 out of 5 by Primer I can no longer apply makeup without the primer. Amazing product and lasts all day. March 7, 2013
Rated 5 out of 5 by love it! Best primer i have used thus far! and i have used 5 different kinds a must have! February 29, 2012
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