Eyeshadow Palette


5,919 reviews


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Nail the natural, super-sophisticated look of the ‘70s with a Naked eye, soft pink lip and defined, bold brows. Amanda, our artist in residence, shows you how.

Product description

It’s the palette that revolutionized neutrals forever. Loaded with 12 bronze-hued shadows in an insane range of textures only Wende and our product development team could dream up—including matte, satin, shimmer and sparkle—Naked proves that neutral is anything but boring. From the palest champagne to the grittiest gunmetal, it’s all here. Whether you’re going for a laid-back, beachy vibe or black-tie drama, you’ll definitely look better Naked.

Every shade features our Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietary blend of ingredients allows color to weave itself through the Eyeshadow formula. What does all that mean? Insane color payout. Sparkle that doesn’t fall. Color that stays on your lids. And a velvety, suede-like smoothness and blendability.

The chocolaty velvet case is emblazoned with the word 'NAKED' in gold foil lettering. (Just wait 'til your friends see you pull this sexy thing out of your bag. Jealous!) The mirrored case also includes a professional-quality, cruelty-free double-ended shadow/blending brush AND an Eyeshadow Primer Potion sampler with resealable samples of ALL FOUR formulas (Original, Sin, Eden and Anti-Aging). Each sample holds about a week’s worth of Primer!

Shade Descriptions:
Virgin (cool pale beige shimmer), Sin (champagne shimmer), Naked (nude matte), Sidecar (beige shimmer w/silver micro-glitter), Buck (fawn brown matte), Half Baked (golden bronze shimmer), Smog (deep coppery bronze shimmer), Darkhorse (deep mocha shimmer), Toasted (antique copper penny shimmer), Hustle (plum-brown satin), Creep (onyx shimmer w/gold sparkle) and Gunmetal (dark metallic gray shimmer w/silver micro-glitter).

Fill Weight: Eyeshadows: 12 x 1.3g e 12 x 0.05 US oz;
Eyeshadow Primer Potion: 3.7ml e 0.13 US fl oz


Talc, Ethylhexyl Palmitate, Zinc Stearate, Polyethylene Terephthalate, Methylparaben, Acrylates Copolymer, Propylparaben

Polyethylene Terephthalate, Talc, Ethylhexyl Palmitate, Zinc Stearate, Acrylates Copolymer, Methylparaben, Propylparaben

Ethylhexyl Palmitate, Talc, Zinc Stearate, Methylparaben, Propylparaben

Talc, Ethylhexyl Palmitate, Zinc Stearate, Methylparaben, Propylparaben

Talc, Ethylhexyl Palmitate, Zinc Stearate, Phenoxyethanol, Sodium Dehyroacetate, Sorbic Acid

Talc, Zinc Stearate, Ethylhexyl Palmitate, Phenoxyethanol, Sodium Dehyroacetate, Sorbic Acid

Zinc Stearate, Dimethicone, Ethylhexyl Palmitate, Magnesium Carbonate, Phenoxyethanol, Sodium Dehyroacetate, Sorbic Acid

Talc, Ethylhexyl Palmitate, Zinc Stearate, Phenoxyethanol, Sodium Dehyroacetate, Sorbic Acid, Tin Oxide

All Shades May Contain:
CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/CI 77492/CI 77499 (Iron Oxides), CI 77007 (Ultramarines), CI 75470 (Carmine), CI 77742 (Manganese Violet), CI 77510 (Ferric Ferrocyanide), CI 77288 (Chromium Oxide Greens), CI 77289 (Chromium Hydroxide Green), CI 77163 (Bismuth Oxychloride), CI 77000 (Aluminum Powder), CI 77400 (Bronze Powder), CI 19140 (Yellow 5 lake), CI 42090 (Blue 1 Lake)

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Rated 4.9 out of 5 by 5919 reviewers.
Rated 5 out of 5 by Just as I Thought The Naked pallet lives up to my high expectations. I wear it everyday and am constantly finding new looks and combinations. November 22, 2011
Rated 5 out of 5 by LOVE!!!!!!!!!!!!! this palette will work on anyone however it does look the best on warmer skintones or in the summer when you have a tan. March 30, 2012
Rated 5 out of 5 by AMAZING!!! I love that I can use this everyday! its so natural but at the same time you can make it look elegent and sexy! Love it! February 17, 2012
Rated 5 out of 5 by Love it This palette is everything I wanted it to be and more. It is so easy to mix and match the colors to get different looks. March 5, 2013
Rated 5 out of 5 by Intense case The feel of the box is dreamy, I'm still learning how to use this palette. It is becoming one of my favorite eyeshadows. December 3, 2014
Rated 5 out of 5 by LOVE! I love all Urban decay items and this pallet is probably one of my favoites! Its very pigmented, and the quality is excellent. March 5, 2013
Rated 5 out of 5 by Great Palette! I love the first naked palette. The colors are awesome, and the eyeshadows are UD's so of course they're of fantastic quality. March 10, 2013
Rated 5 out of 5 by Quick Stylish Easy I love everything about this palette. I can do a complete look whether it be casual or dressed up in about 5 minutes. 5 stars! April 17, 2012
Rated 5 out of 5 by Great for travel This palette is great for everyday use. I got it a few days ago and used it everyday since then creating different looks. July 28, 2011
Rated 5 out of 5 by The first palette I bought this one when I just stated wear make up and it's nice because you can play with the color and they look so nice September 2, 2016
Rated 5 out of 5 by Gorgeous! I am so in love with this palette. All of the colors are very pigmented and beautiful. I especially love Half Baked! March 5, 2016
Rated 5 out of 5 by love the pigment of colors i got this for christmas as a gift to myself.....all the wonderful colors and the pigment are so rich....i love this February 29, 2012
Rated 5 out of 5 by naked is the way to go the color choice in this palette is amazing, so many looks that you can get from it. I love it. AND it makes my blue eyes pop March 7, 2013
Rated 5 out of 5 by AWESOME PALLET this makes pallet is how my life goes on... it's a great product and has perfect nuetrals for everyone!! I do recommend this! September 4, 2016
Rated 5 out of 5 by Lasts forever! Love this pallet, great for lots of skin tones and feels like it lasts for a really long time, haven't even put a dent in it. February 29, 2012
Rated 5 out of 5 by Totally Obsessed . This is my all-time favorite pallette. The color selection is great and wearable. Pigmented, AWESOME . AWESOME . AWESOME . February 26, 2012
Rated 5 out of 5 by best palette I've bought! I got mine last October. I use every single color! There are so many color combinations. This is great for everyday looks. March 6, 2013
Rated 5 out of 5 by One Word: AMAZING! I love this palette! Its my everyday to go to palette... I highly recommend anyone this palette that loves neutral colors. February 17, 2012
Rated 5 out of 5 by This product is a everyday necessity! The colors are perfect for everyone and super easy to use. They're perfect for everyday wear and have a range of textures. March 7, 2013
Rated 5 out of 5 by HIGHLY RECOMMENDED! So pigmented I love UD shadows and this one is great for everyday use. A WONDERFUL alternative to my 28 neutral palette November 24, 2011
Rated 5 out of 5 by Beautiful colors! I am in love with this palette! It has everything you could ever need if you're a neutral type. Can't get enough of it! February 1, 2012
Rated 5 out of 5 by Best eyeshadow I use the naked pallet every day and I have for years. It has so many pretty neutral shades. It's a definite must have. May 11, 2016
Rated 5 out of 5 by AMAZING! Everything you could ever need! I use it all the time. You can do basically any look and it's so hard to mess up. I love it!! February 28, 2012
Rated 5 out of 5 by Love... This makes it easy to be creative with ur makeup. Don't like doing ur make because it takes to long?? You will love this set. March 27, 2013
Rated 5 out of 5 by Amazing Palette for Everyday Use This palette contains the basic shades needed for my everyday look from basic neutrals to smoky eyes...Love, Love, Love it!!! September 16, 2015
Rated 5 out of 5 by Great Pigments Overall this is my ABSOLUTE favorite eyeshadow... its just enough for the smokey Neutral look. I am in love with this (: February 19, 2012
Rated 5 out of 5 by love The colors are so beautiful on any skin tone and with any eye color. They glide on so beautifully and they last all day! March 12, 2013
Rated 5 out of 5 by LOOOOOOVE IT! I recently got the naked palette (late I know lol) all I got to say is I use it like everyday. I just love this palette! February 29, 2012
Rated 5 out of 5 by Good All i wish for in this palette was a matte black & a matte highlight, but other than tht, I love this product (: <3 February 8, 2012
Rated 5 out of 5 by naked palette. I absolutely love this palette. Good for everyday look. Every girl must have this palette. Really pigmented love the colors. February 1, 2012
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