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Eyeshadow

$18

601 reviews

Availability:

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Video

Have you noticed we're really into purple? We've obviously created countless purple eye looks, but this one is the most iconic (and addicting).

Product description

Insane color payout. A velvety, suede-like smoothness and blendability. Our mind-blowing formula delivers unmatched performance in a stunning array of shades. And now, exclusively on UrbanDecay.com for a limited time, we made Aura (a fan-favorite from The Glinda Palette) into a limited-edition Eyeshadow single. (This “duo-shade” gives you two amazing colors in one.)

THE FORMULA
• Soft, amazingly velvety texture
• Rich, dense and decadent color
• Smooth, uniform pigment distribution and blendability
• Long-lasting, crease-free wear

The secret to the new formula is our Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietary blend of ingredients allows color to weave itself through the Eyeshadow formula. What does all that mean? Insane payout. Color that stays on your lids. Sparkle that doesn’t fall. And a velvety, suede-like smoothness and blendability.

This amazing technology works for every shade and finish. Have you ever had trouble blending a black or purple shade? How about a matte? Every Urban Decay shade goes on silky, blends easily and stays put.

THE SHADES
Our assortment of shades features:
• Best-sellers
• New shades
• Lots of shades previously only available in PALETTES (You asked, we listened!)
• Shimmer, satin, sparkle, duotone and matte finishes

THE TOKEN
Inspired by NYC subway tokens, our gorgeous gunmetal compact allows you to pop your shadows out, and pop them into a Build Your Own Palette. (It’s easy…no melting, magnets or breakage.)

Fill Weight: 1.5g e 0.05 US oz

Pro Tips

Yes, you can still use all of our shadows wet or dry!

Ingredients

EYESHADOW

ABC GUM:
Caprylic/Capric Triglyceride, Ethylene/Acrylic Acid Copolymer, Talc, Zinc Stearate, PTFE, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492 (Iron Oxides), CI 75470 (Carmine), CI 77742 (Manganese Violet).

ACDC:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide), CI 75470 (Carmine).

ASPHYXIA:
Talc, Caprylic/Capric Triglyceride, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 75470 (Carmine), CI 77510 (Ferric Ferrocyanide), CI 77163 (Bismuth Oxychloride).

AURA:
Mica, Talc, Caprylic/Capric Triglyceride, PTFE, Zinc Stearate, Phenoxyethanol, Sodium Dehydroacetate, Sorbic Acid, Ethylene/Acrylic Acid Copolymer. [+/- (May Contain/Peut contenir): CI 77891 (Titanium Dioxide), CI 77510 (Ferric Ferrocyanide), CI 75470 (Carmine)].

BAKED:
Talc, Caprylic/Capric Triglyceride, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides).

BENDER:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide/Ferric Ammonium Ferrocyanide), CI 77288 (Chromium Oxide Greens), CI 77007 (Ultramarines).

BLACKOUT:
Talc, Zinc Stearate, Silica, Ethylhexyl Palmitate, Sodium Dehydroacetate, Boron Nitride, Phenoxyethanol, Sorbic Acid.May Contain: CI 77499 (Iron Oxides).

BLUNT:
Talc, Caprylic/Capric Triglyceride, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Tin Oxide.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492 (Iron Oxides), CI 75470 (Carmine).

BORDELLO:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491 (Iron Oxides), CI 77510 (Ferric Ferrocyanide), CI 75470 (Carmine), CI 77007 (Ultramarines), CI 77742 (Manganese Violet).

BUCK:
Talc, Zinc Stearate, PTFE, Caprylic/Capric Triglyceride, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides), CI 77163 (Bismuth Oxychloride), CI 77007 (Ultramarines).

BUST:
Talc, Caprylic/Capric Triglyceride, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides), CI 77163 (Bismuth Oxychloride), CI 77742 (Manganese Violet).

BUSTED:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Tin Oxide.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides), CI 75470 (Carmine), CI 77742 (Manganese Violet).

CHASE:
Talc, Caprylic/Capric Triglyceride, Ethylene/Acrylic Acid Copolymer, PTFE, Zinc Stearate, Sodium Dehydroacetate, Phenoxyethanol, Silica, Sorbic Acid, Stearic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides), CI 77400 (Copper Powder), CI 77000 (Aluminum Powder), CI 77400 (Bronze Powder).

CHOPPER:
Talc, Polyethylene Terephthalate, Caprylic/Capric Triglyceride, PTFE, Zinc Stearate, Acrylates Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Tin Oxide, Ethylene/Acrylic Acid Copolymer.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides), CI 77000 (Aluminum Powder), CI 75470 (Carmine), CI 77163 (Bismuth Oxychloride), CI 77510 (Ferric Ferrocyanide).

COBRA:
Talc, Zinc Stearate, Silica, Boron Nitride, Ethylhexyl Palmitate, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Tin Oxide.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides), CI 77288 (Chromium Oxide Greens).

DARKHORSE:
Talc, Caprylic/Capric Triglyceride, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides).

DEEP END:
Caprylic/Capric Triglyceride, Talc, PTFE, Zinc Stearate, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic AcidMay Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77510 (Ferric Ferrocyanide), CI 19140 (Yellow 5 Lake), CI 42090 (Blue 1 Lake), CI 77288 (Chromium Oxide Greens).

DESPERATION:
Talc, Caprylic/Capric Trigyleride, PTFE, Zinc Stearate, Phenoxyethanol, Sodium Dehydroacetate, Sorbic Acid, Ethylene/Acrylic Acid Copolymer. May Contain: CI 77019 (Mica), CI 77742 (Manganese Violet), CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides)].

EASY BAKED:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Sodium Dehydroacetate,Phenoxyethanol, Sorbic Acid, Ethylene/Acrylic Acid Copolymer. May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides)].

EVIDENCE:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide), CI 75470 (Carmine).

FISHNET:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77163 (Bismuth Oxychloride), CI 77742 (Manganese Violet), CI 75470 (Carmine), CI 77510 (Ferric Ferrocyanide).

FLASH:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, Ethylene/Acrylic Acid Copolymer, PTFE, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77742 (Manganese Violet), CI 75470 (Carmine), CI 77510 (Ferric Ferrocyanide), CI 77007 (Ultramarines).

FOXY:
Talc, Caprylic/Capric Triglyceride, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides).

FREE LOVE:
Talc, Caprylic/Capric Triglyceride, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492 (Iron Oxides), CI 19140 (Yellow 5 Lake), CI 75470 (Carmine).

GRIFTER:
Talc, Caprylic/Capric Triglyceride, Polyethylene Terephthalate, Zinc Stearate, Acrylates Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Ethylene/Acrylic Acid Copolymer, PTFE.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77499 (Iron Oxides), CI 75470 (Carmine), CI 77163 (Bismuth Oxychloride), CI 77510 (Ferric Ferrocyanide), CI 77000 (Aluminum Powder), CI 77007 (Ultramarines).

GUNMETAL:
Talc, Caprylic/Capric Triglyceride, PTFE, Zinc Stearate, Polyethylene Terephthalate, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Acrylates Copolymer, Ethylene/Acrylic Acid Copolymer.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77499 (Iron Oxides), CI 77288 (Chromium Oxide Greens), CI 77510 (Ferric Ferrocyanide), CI 77742 (Manganese Violet), CI 77000 (Aluminum Powder).

GRAVITY:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, Synthetic Fluorphlogopite, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, PTFE.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides), CI 77288 (Chromium Oxide Greens), CI 77510 (Ferric Ferrocyanide), CI 75470 (Carmine).

HAIGHT:
Caprylic/Capric Triglyceride, Zinc Stearate, PTFE, Talc, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77499 (Iron Oxides), CI 42090 (Blue 1 Lake), CI 77007 (Ultramarines), CI 77289 (Chromium Hydroxide Green), CI 77510 (Ferric Ferrocyanide).

HALF BAKED:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides).

HEARTLESS:
Talc, Caprylic/Capric Triglyceride, Zinc Stearate, Ethylene/Acrylic Acid Copolymer, Phenoxyethanol, Sodium Dehydroacetate, Sorbic Acid, PTFE May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides ), CI75470 (Carmine), CI 77742 (Manganese Violet ), CI 77007 (Ultramarines).

HIJACK:
Caprylic/Capric Triglyceride, Talc, Calcium Sodium Borosilicate, Calcium Aluminum Borosilicate, Sodium Dehydroacetate, Phenoxyethanol, Silica, Sorbic Acid, Tin Oxide, Ethylene/Acrylic Acid Copolymer, PTFE, Zinc Stearate.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77499 (Iron Oxides), CI 77288 (Chromium Oxides Greens), CI 77510 (Ferric Ferrocyanide).

KUSH:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Synthetic Fluorphlogopite, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491 (Iron Oxides), CI 42090 (Blue 1 Lake), CI 19140 (Yellow 5 Lake), CI 77288 (Chromium Oxide Greens), CI 77510 (Ferric Ferrocyanide). LACED:
Talc, Ethylene/Acrylic Acid Copolymer, Caprylic/Capric Triglyceride, PTFE, Zinc Stearate, Phenoxyethanol, Sodium Dehydroacetate, Sorbic Acid. May Contain: CI 77742 (Manganese Violet), CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides)].

LAST CALL:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides), CI 75470 (Carmine), CI 77510 (Ferric Ferrocyanide).

LOADED:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77499 (Iron Oxides), CI 77288 (Chromium Oxide Greens).

LOST:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide).

MAUI WOWIE:
Talc, Caprylic/Capric Triglyceride, Polyethylene Terephthalate, PTFE, Zinc Stearate, Acrylates Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Silica, Sorbic Acid, Stearic Acid, Ethylene/Acrylic Acid Copolymer.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77499 (Iron Oxides), CI 77400 (Bronze Powder, CI 77000 (Aluminum Powder).

MIDNIGHT COWBOY RIDES AGAIN:
Polyethylene Terephthalate, Caprylic/Capric Triglyceride, Talc, PTFE, Zinc Stearate, Acrylates Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Ethylene/Acrylic Acid Copolymer.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides), CI 77000 (Aluminum Powder), CI 77163 (Bismuth Oxychloride), CI 19140 (Yellow 5 Lake).

MIDNIGHT COWBOY:
Talc, Caprylic/Capric Triglyceride, Polyethylene Terephthalate, PTFE, Zinc Stearate, Acrylates Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Ethylene/Acrylic Acid Copolymer.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491 (Iron Oxides), CI 77510 (Ferric Ferrocyanide), CI 77000 (Aluminum Powder), CI 77163 (Bismuth Oxychloride), CI 75470 (Carmine).

MIDNIGHT COWGIRL:
Polyethylene Terephthalate, Caprylic/Capric Triglyceride, Talc, Acrylates Copolymer, PTFE, Zinc Stearate, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Ethylene/Acrylic Acid Copolymer.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491 (Iron Oxides), CI 75470 (Carmine).

MIDNIGHT RODEO:
Polyethylene Terephthalate, Caprylic/Capric Triglyceride, Talc, PTFE, Zinc Stearate, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Acrylates Copolymer, Ethylene/Acrylic Acid Copolymer.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide), CI 77000 (Aluminum Powder), CI 19140 (Yellow 5 Lake), CI 75470 (Carmine).

MILDEW:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide), CI 77288 (Chromium Oxide Greens).

MUSHROOM:
Caprylic/Capric Triglyceride, Talc, Ethylene/Acrylic Acid Copolymer, Zinc Stearate, PTFE, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides).

NAKED:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides), CI 77742 (Manganese Violet).

OIL SLICK:
Caprylic/Capric Triglyceride, Talc, Synthetic Fluorphlogopite, Zinc Stearate, Polyethylene Terephthalate, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, PTFE.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77499 (Iron Oxides), CI 77000 (Aluminum Powder).

OMEN:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Ethylene/Acrylic Acid Copolymer, PTFE.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 75470 (Carmine), CI 77510 (Ferric Ferrocyanide).

PEACE:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77510 (Ferric Ferrocyanide), CI 19140 (Yellow 5 Lake), CI 77163 (Bismuth Oxychloride), CI 42090 (Blue 1 Lake).

PISTOL:
Talc, Caprylic/Capric Triglyceride, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides), CI77163 (Bismuth Oxychloride), CI 77742 (Manganese Violet), CI 75470 (Carmine).

POLYESTER BRIDE:
Talc, Polyethylene Terephthalate, Caprylic/Capric Triglyceride, PTFE, Zinc Stearate, Acrylates Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Tin Oxide, Ethylene/Acrylic Acid Copolymer.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides), CI77000 (Aluminum Powder), CI 19140 (Yellow 5 Lake), CI 75470 (Carmine).

PSYCHEDELIC SISTER:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491 (Iron Oxides), CI 75470 (Carmine), CI 77510 (Ferric Ferrocyanide).

RADIUM:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide/ Ferric Ammonium Ferrocyanide), CI 75470 (Carmine), CI 77288 (Chromium Oxide Greens), CI 77007 (Ultramarines), CI 42090 (Blue 1 Lake).

ROACH:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides).

ROCKSTAR:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77499 (Iron Oxides), CI 75470 (Carmine), CI 77510 (Ferric Ferrocyanide).

S&M:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides), CI 77163 (Bismuth Oxychloride).

SCRATCH:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491 (Iron Oxides), CI 77163 (Bismuth Oxychloride), CI 77742 (Manganese Violet), CI 75470 (Carmine).

SECRET SERVICE:
Talc, Zinc Stearate, Caprylic/Capric Triglyceride, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides).

SELLOUT:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides), CI 77163 (Bismuth Oxychloride), CI 75470 (Carmine), CI 77742 (Manganese Violet), CI 77510 (Ferric Ferrocyanide), CI 77007 (Ultramarines).

SHATTERED:
Talc, Caprylic/Capric Triglyceride, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Tin Oxide.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77163 (Bismuth Oxychloride), CI 77510 (Ferric Ferrocyanide), CI 77007 (Ultramarines), CI 77289 (Chromium Hydroxide Green).

SIDECAR:
Caprylic/Capric Triglyceride, Talc, Polyethylene Terephthalate, Zinc Stearate, Acrylates Copolymer, Phenoxyethanol, Sodium Dehydroacetate, Sorbic Acid, Ethylene/Acrylic Acid Copolymer, PTFE. May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides), CI77000 (Aluminum Powder), CI 77163 (Bismuth Oxychloride), CI 75470 (Carmine), CI77510 (Ferric Ferrocyanide), CI 19140 (Yellow 5 Lake).

SIN:
Talc, Caprylic/Capric Triglyceride, PTFE, Zinc Stearate, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Tin Oxide, Ethylene/Acrylic Acid Copolymer, Stearic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491 (Iron Oxides), CI 77000 (Aluminum Powder), CI 75470 (Carmine), CI 19140 (Yellow 5 Lake), CI 77510 (Ferric Ferrocyanide).

SMOG:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Ethylene/Acrylic Acid Copolymer.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides), CI 77163 (Bismuth Oxychloride).

SNAKE BITE:
Talc, Caprylic/Capric Triglyceride, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides), CI 77163 Bismuth Oxychloride), CI 77510 (Ferric Ferrocyanide), CI 75470 (Carmine).

SNARE:
Mica, Caprylic/Capric Triglyceride, Synthetic Fluorphlogopite, Talc, PTFE, Zinc Stearate, Phenoxyethanol, Sodium Dehydroacetate, Sorbic Acid, Ethylene/Acrylic Acid Copolymer. [+/- (May Contain/Peut contenir): CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides), CI 75470 (Carmine), CI 77288 (Chromium Oxide Greens), CI 77510 (Ferric Ferrocyanide), CI 77007 (Ultramarines)].

SNATCH:
Caprylic/Capric Triglyceride, Talc, Polyethylene Terephthalate, PTFE, Zinc Stearate, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Acrylates Copolymer, Ethylene/Acrylic Acid Copolymer.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491 (Iron Oxides), CI 77000 (Aluminum Powder), CI 19140 (Yellow 5 Lake), CI 75470 (Carmine).

STRAY DOG:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides), CI 77163 (Bismuth Oxychloride), CI 77510 (Ferric Ferrocyanide), CI 75470 (Carmine), CI 77007 (Ultramarines).

SUSPECT:
Talc, Caprylic/Capric Triglyceride, Calcium Sodium Borosilicate, Zinc Stearate, PTFE, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Tin Oxide, Ethylene/Acrylic Acid Copolymer.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides), CI 77163 (Bismuth Oxychloride), CI 75470 (Carmine), CI 77510 (Ferric Ferrocyanide).

SWF:
Talc, Caprylic/Capric Triglyceride, Polyethylene Terephthalate, PTFE, Zinc Stearate, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Acrylates Copolymer, Ethylene/Acrylic Acid Copolymer.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491 (Iron Oxides), CI 77000 (Aluminum Powder), CI 77163 (Bismuth Oxychloride), CI 75470 (Carmine).

TEASE:
Talc, Zinc Stearate, Caprylic/Capric Triglyceride, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides), CI 77742 (Manganese Violet).

TOASTED:
Talc, Caprylic/Capric Triglyceride, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Tin Oxide.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides), CI 75470 (Carmine).

TWICED BAKED:
Talc, Caprylic/Capric Triglyceride, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides), CI 77163 (Bismuth Oxychloride), CI 77742 (Manganese Violet).

UNCUT:
Caprylic/Capric Triglyceride, Synthetic Fluorphlogopite, PTFE, Talc, Zinc Stearate, Phenoxyethanol, Sodium Dehydroacetate, Sorbic Acid, Tin OxideMay Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides).

VANILLA:
Talc, Caprylic/Capric Triglyceride, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Tin Oxide.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides), CI 75470 (Carmine), CI 77510 (Ferric Ferrocyanide).

VERVE:
Talc, Caprylic/Capric Triglyceride, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide), CI 75470 (Carmine).

VIRGIN:
Talc, Caprylic/Capric Triglyceride, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides), CI 77007 (Ultramarines).

WOODSTOCK:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 75470 (Carmine).

X:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Tin Oxide.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491 (Iron Oxides), CI 75470 (Carmine).

YDK:
Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide), CI 75470 (Carmine).

ZEPHYR:
Talc, Caprylic/Capric Triglyceride, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Tin Oxide.May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491 (Iron Oxides).

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Reviews

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Rated 4.8 out of 5 by 601 reviewers.
Rated 5 out of 5 by The best and cruelty free For years and years my daughter raved and raved about UD eyeshadows and for about five years I didn't really listen to her. I treated myself to the Midnight Emergency Kit for Christmas 2011 to see what all the fuss was about. I am nearly 50 and a total UD convert. It is so great to have such a fantastic range of products, colours, so luxurious to use and totally cruelty free, many products also paraben and bismuth free. I have just purchased the custom palette and put in, Sin, Sellout, Virgin, Verve and Haight. For anyone looking to get something similar to Midnight 15 - Verve is very similar. I went back to get more eyeshadows, wanted Evidence, and Shattered and ended up buying the 15 year aniversary palette as they had some left from Christmas. Anyone who is older and thinking this is a brand for teenagers, as I did in the beginning, do not be put off. The quality of these eyeshadows are far far far superior to the other premium brands out there, not sure if I can name them, you know the ones all the French houses etc.... For anyone with sensitive skin - do not hesitate, I have the most reactive easy to irritate skin ever and to date I have never ever had any irritation or anything from an UD product, I now use the mascara's Lush Lash and the new Big Fatty, Lush Lash system, Cheek Tint and Lip Junky gloss.. all products are absolutely gorgeous. May 1, 2012
Rated 5 out of 5 by My Confession... I will be honest here. I am 35 years old, and only 2 years ago got seriously into makeup. However, eye-shadow was something that did not excite me. I had lots of lip glosses, powders, eyeliners, and a jillion mascaras, but only a couple cheap eye-shadows that I always applied the same way- darker shade on lid, light on browbone. Then my world changed. I saw a YouTube video tutorial for an eye look that intrigued me... It used the UD Feminine palette. I looked into it- score! It was on sale! I bought it and Fun. I cannot describe the feeling I got after I created my first "look". I was enthralled! SOOO smooth- SOOO PRETTY! The pigment clung to my lids like no shadow I've met! Another thing- they LASTED! Beautiful, attention-getting color, amazing longevity, smooth, beautiful application... It was love. Now, a mere 2 1/2 months later, I own Feminine, Fun, Dangerous, Ammo, Deluxe Shadow Box, AND Vice 2. Shattered Face Case is currently in my cart. I am addicted! The feeling I get when I open my palettes to seek colors for the day- INDESCRIBABLE! I have found a true passion in UD eye shadows. I have created a YouTube of my own now, because I make such beautiful looks. I have also started a blog. I can tell you that without a doubt, Urban Decay eye-shadow has changed my life, for the better! THANK YOU, URBAN DECAY! XOXOXOX October 5, 2013
Rated 5 out of 5 by Best Ever! Before I found UD, i had no interest in makeup AT ALL. Now that I've discovered their products, I'm addicted. I knew I was missing something and now I know - it was the quality of product. UD is top of the line. The color selection is insane for every mood I'm in. I have yet to find any other brand that even gets close to the trueness of the pigment in the pot. The texture is silky smooth and so easy to blend and layer. I will never look back, but I guarantee everyone's looking at me! March 13, 2013
Rated 5 out of 5 by UD never ceases to astound me I discovered UD when researching cosmetic products that were not tested on animals and found UD to be the top of their game in producing cruelty free products. They are my absolute favorite cosmetic line, especially their eye shadows and primers! Rich, long lasting eyeshadow colors have never failed me for any occasion as I receive compliment after compliment for my fabulous makeup as applied avec moi! Keep doing what you're doing UD!!! April 16, 2012
Rated 5 out of 5 by Best eyeshadows known to Earth I bought Ud eyeshadow once about 2 years ago on a whim. Usually I have never worn it even though im a makeup lover. This is nothing like anything you would buy in a regular store. It goes on beautiful, the colors are actually true, blends easily and stays where you put it. I took a few days learning about eyeshadow application after my purchase and have never looked back. I love how my eyes look and get compliments everyday I wear it. Also they offer a very nice variety of different colors so you can look more natural or have your eyes really pop for special occasions. Try it. You won't be disappointed. March 6, 2013
Rated 5 out of 5 by Wonderful. I purchased this eyeshadow in Uncut completely on a whim while I was picking up other cosmetics from Sephora. It was a tough decision to make as it is glittery and I am by no means a fan of glitter, but the colour was so pretty that I just had to have it. I tried it out the second I got home, and immediately fell in love with it. It went on so smoothly, and the colour, a glittery deep purple with a bit of red, was even more beautiful than I had originally thought. It also lasted me a full work day without any fading that I could tell. I will definitely be purchasing more shades of this eyeshadow on my next trip to Sephora and will be looking at other things from Urban Decay as well. March 10, 2013
Rated 5 out of 5 by Even better than before!!! Urban Decay shadows were the products that introduced me to the brand. They are very pigmented and blendable wet or dry and especially when used with the Primer Potion they have extra staying power. The colors are very unique, some of my favorites include Gunmetal, Sin, ABC Gum, Urb, YDK, Mushroom, Rockstar, Oil Slick, Midnight Cowgirl, Mildew, and Verve. just to name a few =D. This new formula has a velvety texture and are so pigmented that a little really goes a long way. The chunky glitter colors don't have as much fallout but I still recommend applying makeup to eyes first then face to make cleanup easier. I love the matte colors too as they make great bases or can be worn alone. March 6, 2013
Rated 5 out of 5 by New color pigmentation is AMAZING! I've used a lot of UD over the years and I am constantly amazed at their dedication to their products. I ordered "Loaded" to try out the new color formula and I can't put into words how impressive it is! The texture is creamy and glides on with a satiny finish, and the color delivery is incredible- I can wear this color all day and not have it smudge or fade away. If you are on the fence about a green/teal to try out, definitely get this shade! It's duo toned and adds a dark dramatic touch to any look. THANK YOU UD! Great products as always. April 23, 2012
Rated 5 out of 5 by I have the smoked palette and 10 new singles They are fantastic. Very soft, suede like. Very high pigmented and staying especially with primer potion. They are all extremely complimentary to each other. I've never touched or used better eye shadow in my life. This is truly UD's specialty now aside from their 24/7 pencils and Naked Collection. The only thing I wanted to throw in is that "Haight" and "Deep End" are very similar in color. I would only choose one and if I had to choose it would be Deep End so I would not recommend buying the both of them. (Which I did by accident not realizing how similar they were hehe). But everything else is fantastic fantastic fantastic. Especially the matte Naked Palette I can't live without it. February 25, 2013
Rated 5 out of 5 by Quickly becoming my new favorite! I have been using Urban Decay eyeshadow for a LONG time (10+ years). They have never been my favorite brand quality-wise; I purchased them for their fun and daring colors. That is what they did best! Over time the quality improved, but this recent revision to the formula has me looking at them a lot more seriously! For the colors I selected, the color payoff is fantastic and the shadow itself is smooth (almost creamy) - it feels luxurious! I have to do more comparisons with some of my other favorite shadow brands - but the combination of color selection, saturation, and smoothness of the shadow is definitely making me reach for them more often. And the palette system works like a dream! April 18, 2012
Rated 5 out of 5 by everything they say it will be! Having been an urban fan for years now, I was very familiar with their old formulation, just when you dont think it can get any better, it does! Their new formula is so velvety and blendable and of course densely pigmented. I love the design that allows you to easily pop the pan out of its holder and pop it into one of the build your own palettes. I have 2 build your own palettes that are loaded with shadows (and still several singles floating around) the only con I can think of is the shade range, while 78 colors is an awesome selection, I could easily see 20 or 30 shades being added to the range. December 8, 2014
Rated 5 out of 5 by Best Eyeshadow in the Business I am very spoiled by UDs eyeshadows. I've tried others from high end brands and they haven't stacked up. What I love is that what's in the pot is what I see on my eyes. It's not lighter or darker, what you see is what you get. That's what I love. I loved a palette from another brand that I love but when I tried it the color went on so light and wasn't very buildable. UD eyeshadow also lasts all day, I use primer. I have sensitive skin and eyes and it never bothers them. I don't know what to say other than it's just the best. Oh! And all of the color options makes me like a kid in a candy store! March 21, 2015
Rated 5 out of 5 by Great poduct! I love their eye shadows! Very good quality. There are some who believe that getting a lower level brand, even lower than something like Maybelline is just as good as Urban Decay. And no offense to Maybelline (I love their products too), but very few brands have the same color payout and staying power that Urban Decay's eye shadow has. Then match it up with their very famous Eyeshadow Primer Potion, and that eyeshadow isn't going anywhere! Despite the fact that it is kinda pricy, it is a great buy because of it's high quality. March 5, 2013
Rated 5 out of 5 by Super blendable; great color selection! I adore UD eyeshadows. They are highly pigmented, so a little goes a long way. They blend very well and last! (I do use a primer to help with the staying power, as my eyes tend to make all eyeshadows crease. But with primer, these puppies don't budge for HOURS.) I have these in several colors, and love each one. I personally find that the matte ones don't blend as easily as the ones with some shimmer, but they still blend and look great. They just take a tiny bit more work for me. I love Naked and Secret Service for matte, neutral colors. You just really can't go wrong with UD shadows. Loaded is another favorite; it is a gorgeous dark teal shimmery color that I absolutely adore. It really makes my eyes pop. Snakebite & Pistol are the best everyday choices. Really, I love every color I've tried! Plus, now that these can be put into portable palettes #as opposed to the vintage eyeshadow singles), it's so easy for creating new looks and super easy for travel. This new formula cannot be beat! July 23, 2013
Rated 5 out of 5 by The best way to get UD eyeshadows I really love UD's eyeshadows...just not all of the shades. Not that they're not beautiful shades, it's just that they're not right for me. So I would have palettes where I've used certain shadows to the pan and others are not touched. I am very happy that UD has decided to release many of their palette shadows as singles, so I can now pick and choose which ones I want. I have the customized palette and selected the shades that work best for me (AC/DC, Bust, Mushroom, Radium, Suspect and Bordello), as well as a few other shades I'd like to have around. I enjoy this palette the best of any of my UD ones because I know every shade is going to be thoroughly used up by the time I'm done with them! August 9, 2012
Rated 5 out of 5 by Best eye shadows I have ever used After buying and using the first UD eye shadow, I was totally hooked on them. I'd never used shadow with this much pigment built into them! They are easy to use, long lasting and the colors are true and don't fade. Also, you don't need to use a lot to make it show up, so the container is going to last a long time. Yes, I use a primer, that only makes sense. But other shadows I've used in the past, just don't come close to these. I've bought every color that I thought would go with my general skin/hair/eyes...and am watching for the next new color. Will never buy another brand. Love them!!! March 5, 2013
Rated 4 out of 5 by Buttery and Pigmented The new formulation of the UD eyeshadows is buttery, smooth, and highly pigmented. To the point where I find the formulation too pigmented at times! There are a variety of finishes--the matte are especially excellent Blackout is my favorite all time matte black. The glittery ones--the products UD is famous for--are not my favorite but thats because of personal preference. That being said, I am not a fan of the price along with the packaging. I wish that UD sold just pan forms for palettes. The packaging--while the idea is novel is highly inconvenient for the consumer. It's bulky, heavy, and not traveler friendly. Despite the cons (as all products have) I highly recommend if you can afford it. April 16, 2012
Rated 3 out of 5 by LOVE the colors, HATE the Carmine! I absolutely LOVE the color selection of UD eyeshadows... I was really sad to learn (through my use of many colors), that carmine is used as the pigment for so many of the purples and reds... and some of the browns. I would guess that carmine is one of the things that really helps create a deep pigment, which is what I love about the eyeshadows. So sad! On the plus side, I'm glad that all of the ingredients are listed for each specific color, and that they don't usually use "MAY INCLUDE" anymore! Stinkin' allergies!! November 16, 2012
Rated 5 out of 5 by Still loving them! There was absolutely nothing wrong with the original formula so I was surprised the first time I heard that it was being reformulated. Happily the formula has gotten even better (though not by much, it didn't need any improvement) it's a bit softer and more blendable, with richer pigment. Be careful how much you put on the brush. You don't need that much because of the softness it kicks up a lot of product. I find the fallout of the glittery shades to still be there, although not as bad as they used to be because the glitter particles seem to be smaller now. The original Uzi used to scratch my eyes really badly but the new one doesn't. I would love for Urban Decay to put out some new colors (or bring back some discontinued) because from what I can tell all of these have been released before either in single or palette form. I would love to see Acid Rain, Speed, Rush, Chains, Kiss, and others brought back to life. September 11, 2012
Rated 4 out of 5 by Loaded, Hijack, and Evidence essentially black I am giving the eyeshadow as a whole a 4 star rating because I like the range of colors (though I wish they had more options in green), the eyeshadow goes on easily and blends well (even on my older skin), and I really like being able to mix and match colors in the build your own palettes. I did have problems with 3 shades in particular. I found that Loaded, Hijack, and Evidence were all essentially black or greyish black against my skin and showed almost none of the color that appears when you look at the makeup in the pan. I have very fair skin, so that may affect how the color looks on me. However I would suggest considering these three shades to be black with a hint of another color rather that the intense colors they appear to be on the website & even in the pan. March 7, 2013
Rated 1 out of 5 by re-formulation FAIL I realize now why I absolutely hated the Naked 2 yet loved the Naked 1; the Naked 2 contains the new formula. I can't get most of the shadows to adhere! I've tried every primer from low-end to high-end and the urban decay setting spray; i've tried all sort of primer/base combinations with/without foiling. NONE of it will make the shadow stick to my eyes! Not even the best brushes!!!!! I'm extremely annoyed, fed up, and out of ideas and will probably cease purchasing any eyeshadow from Urban Decay. It's the worst quality eyeshadow i've ever come across. April 22, 2012
Rated 3 out of 5 by Love the Product, Disappointed About the Selection... Hands down, 'Mary Jane' is my favorite color of all time. I adore the new formula but my beloved Mary Jane is not an option in the new line selection, nor will it fit into the new 'build your own palate' case. In addition to Mary Jane (a silvery blue), Kiddie Pool (a sparkley light-ish blue), Strip (an awesome silver), and Hotpants (hot pink) are also not options. I haven't found a better silver our there than Strip and I'm not thrilled I cannot include these colors in my build-you-own palate selection. I'm keeping my fingers crossed they add more of the old colors in the newer formula and cases but I'm not holding my breath. On the plus side, a few of my old favorites DID carry over and were remade with the new formula: Grifter, Sin, Last Call, Maui Wowie, Oil Slick and YDK are all available. Out of these updated versions, Sin and Oil Slick are the only new 'versions' I've tried and I'll replace my older shades as I run out. I'm keeping my fingers crossed that the shades are congruent -- online the pictures of a few of them look quite different (like Maui Wowie). July 5, 2012
Rated 5 out of 5 by simply the best eyeshadow for blendability and saturation I have very dry skin in winter that is oily in summer, and I have a hard time getting any makeup to stay put period. The urban decay eyeshadows have been a God send to me because they not only stay on for several hours, but they are so easy to blend for original color schemes, and they just turn out gorgeous. I get so many compliments on my eye makeup when I wear these colors. The latest colors are so pretty! I cannot wait for fall to get here where I can really dig into the more earthy colors! August 9, 2012
Rated 5 out of 5 by Buy an UD eye shadow and never look back. When I first started out with make up, I approached the UD counter at my local Sephora and I was amazed at the great eyeshadow color selection and its edgy packaging. I was a little skeptical about it at first because some items were pretty pricey and I felt like I might be paying for ONLY packaging and no quality. And I was terribly wrong when I stretched my fingers out to test the color payoff. I was definitely amazed. I merely swept my finger on the eyeshadow pot with the slightest pressure but when I got a good look at it, it seemed as though I had scrubbed my finger in the color. The pigments are just THAT good. I bought my first ever Urban Decay eye-shadow that day, Midnight Cowboy Rides Again. It is an amazing glittery beige-y color that works really well as a base for a simple look topped with just brown eyeliner and mascara, and is also a great base for brown smokey eyes. As the years passed, I built up a fairly large collection of UD eye-shadows just because I knew I wasn't just paying for the beautiful packaging, but also the amazing quality. Urban Decay eye-shadows to me are the easiest to use in the market, topping many other well-known and high-end brands. It slides on super smoothly and blends so easily! They are definitely a must-have if you are looking for effortless application (really, it slides right on. Smoother than honey), gorgeous colors and great color payoff. Some of my current favorite colors are: Midnight Cowboy rides again, Midnight Cowgirl, Uzi, Maui Wowie, Kush, Loaded, Psychedelic Sister, Snatch, Smog, Baked and Twice Baked. It truly is Beauty with an Edge. April 19, 2012
Rated 5 out of 5 by Best on the market UD really makes the best shadows you can buy!!!!! But please please make sidecar a permanent eyeshadow!!!!! July 27, 2012
Rated 5 out of 5 by Even better than before! I mostly have the old version of UD's shadows, but I got the free palette when I bought two eyeshadows. The colors I got were smog and loaded. The palette came with a free shade walk of shame. I like the way they pop out and can be interchanged. This is great because I was really bummed UD hasn't come out with a new all Vegan palette since the goof up with the last one. I'm almost out of the Smog from the Vegan palette and this was a replacement. The texture of the shadows are much smoother than the old formula and it's even easier to blend than before. The brush that came with the set is great as well. The other color, Loaded, is a great deep velvety color. It looks amazing on dark skin. Walk of shame is not spectacular, but it's good for highlighting the brow. It was free so I have no complaints! March 13, 2013
Rated 5 out of 5 by mostly satisfied of all the seven new formula shadows i got i returned one. foxy, even with the primer it blows right off, and even the slightest touch of my makeup brush swept up an enormous mound of powder from the container that i wouldnt be able to use on my eye. so it was a kind of waste. other than that i am in love with all the shadows i have this far. October 8, 2012
Rated 5 out of 5 by Amazing wear, some fallout UD has some of the best shadows I have ever used. The colour payoff is AMAZING (even without a primer, although I suggest using one). They blend easily and the creamy texture of the shadows causes them to crease less than some of the other brands that I've used. My only complaints are that the colours with the glitter/mica tend to have bad fallout (not a huge deal if you're prepared) and there isn't a very big selection of matte colours. A girl can only take so much shimmer! These are very small complaints when comparing it to the overall quality of the shadows, though. April 23, 2012
Rated 5 out of 5 by AMAZING LOVE LOVE LOVE THIS, my daughter has stole it,lol,Ill have to order another one. The colors and quality is amazing. They are so beautiful on. Thanks Urban Decay. I also have naked and naked 2 and I cant say enough about how amazing this make up is. You wil definetly stand out from the rest wearing this make up. xoxo April 20, 2012
Rated 5 out of 5 by The majority of eyeshadows I own are UD! I never knew that makeup could be this good. The eyeshadows I used to use were such poor pigmentation and quality, but I had no idea they were. I used to struggle to get the makeup looks I had seen in magazine and was so naive as to why. I tried these eyeshadows and never looked back! They are all so smooth, creamy and pigmented. I got all my friends hooked on them and the ones who don't own any of their shadows come over just to use mine haha (yes I do sanitize my makeup) September 3, 2012
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