Our # 1 best-selling product in a NEW easy-to-squeeze tube! Apply before your eyeshadow for more vibrant CREASE-FREE color that lasts for 24 hours.

close
This is it – THE most legendary primer in the beauty industry. Eyeshadow Primer Potion is coveted by makeup artists and makeup junkies alike because it guarantees more vibrant eyeshadow that lasts for 24 hours and NEVER CREASES! Once you experience its powers (plus how smoothly it glides on – an added bonus) you'll never want to live without it. Original formula dries down invisibly, while Eden, Sin and Greed are shades that can also be worn as shadows or highlighters!

Now this extraordinary elixir comes in an easy-to-squeeze tube so you can control how much you apply. You also get more primer in every tube – 11 ml instead of the original 10!

Fill Weight: 11ml e 0.37 US fl oz
Special Offer:
Top Shades
  • Eden
    Eden
  • Greed
    Greed
  • Original
    Original
  • Sin
    Sin
Qty
Add to
Wish List
Get Social

See what others are checking out

Eyeshadow Primer Potion

Original Eyeshadow Primer Potion by Urban Decay
We Know You'll Love
Ratings Summary
Eyeshadow Primer Potion 4.8 5 5542 5542
You must try! Eye shadow never seems to last on my eyelids, but with the eyeshadow primer, it would last days! April 27, 2012
Wonderful There isn't one day that I do not use this. It keeps my eyeshadow on all day and doesnt crease.. February 10, 2013
My shadow lasts all day! The primer is easy to use, goes a long way, and there is a choice. What more can a girl ask for! March 5, 2013
i LOVE this product!!!!!!! This is the best primer I have ever used and it truly made a difference in my eye shadow!!!!!!!! March 9, 2013
Love Every time a friend asks me to do their make up I make sure to always use the eye shadow primer! March 12, 2013
LOVE IT! I love the Primer Potions! They make my shadows last foreverrrr and they keep the colours true. February 1, 2012
Great product! I bought this for my daughter she loves it! She wears it daily and loves that it is lightweight February 1, 2012
one of the best eye primers ever..if not the best! this eyeshadow primer potion is amazing..ur eyeshadow is for sure gonna stick and last all day! February 9, 2012
All You Need in a Primer Set From a light nude shade to a high shimmer shade, you have any primer color you could ever need. February 9, 2012
Easy to apply product I love this product because it helps eyeshadow last all day. Its easy to apply and lightweight. February 11, 2012
Perfect primer The primer rubs on easily and eyeshadow lasts until you wash it off. The best primer out there. February 14, 2012
Love it! I love this primer potion! it is my #1! Lasts forever & very easy to use! Highly recommend it!! February 19, 2012
Great The primer provides an excellent base for my eyeshadow. Helps the eyeshadow remain longwearing! February 26, 2012
better than mac This eye primer is the best! A little goes a long way and to me, it's better than MAC's primer. February 27, 2012
Easy to use My eyeshadow stays on forever! So creamy. Easy to use! Makes eyeshadow more intensely pigmented February 28, 2012
Goes on smooth Love this primer it really helps with the application of the eye shadow and goes on very smooth February 28, 2012
makes a diff this primer makes the difference when putting on eyeshadow. i feel it brings the color out more March 5, 2013
Great features This product looks great and is easy to use. I've already started recommending it to my friends March 7, 2013
Lightweight and Great! This primer is lightweight, not at all grainy like some other primers. Perfect on all accounts. March 7, 2013
Love! This eye primer is fantastic! My eye shadow never creases or wears down when using this primer! March 7, 2013
Works perfect with any shadow! YOU MUST BUY THIS! No more creases, no more rubbing off, no more re application of eye makeup! March 12, 2013
amazing this is THE best primer I've ever used, it keeps all my eye shadow on till the end of the day. August 2, 2011
Easy to use and makes eyes pop This stuff goes on smooth and helps make the color seem bolder and really makes your eyes pop! January 31, 2012
Sin I always had trouble with my eye shadow staying on all nite .....not anymore I love this stuff January 31, 2012
no crease! this primer is amazing and gives your eyeshadow extra vibrance and will keep it from creasing! February 1, 2012
Great! This eyeshadow prime potion sets the eye for long lasting shadow and maximum color! Love it!!! February 3, 2012
Perfect Easiest way to get the perfect base for the perfect eyeshadow that last all day and all night. February 5, 2012
THE BEST OF THE BEST Amazing does everything a primer should! No need to look any more, Ive found my perfect match! February 9, 2012
the ONLY primer this is the end all be all for eyeshadow primers. keeps my shadow on all day without creasing. February 12, 2012
Great Primer This is the best primer I've ever used.. it's not sticky or tacky and it goes on very smooth.. February 14, 2012
<<prev 164 165 166 167 168 ... 186 next>>
Ask & Answer
Eyeshadow Primer Potion 4.8 5 5542 5542
You must try! Eye shadow never seems to last on my eyelids, but with the eyeshadow primer, it would last days! April 27, 2012
Wonderful There isn't one day that I do not use this. It keeps my eyeshadow on all day and doesnt crease.. February 10, 2013
My shadow lasts all day! The primer is easy to use, goes a long way, and there is a choice. What more can a girl ask for! March 5, 2013
i LOVE this product!!!!!!! This is the best primer I have ever used and it truly made a difference in my eye shadow!!!!!!!! March 9, 2013
Love Every time a friend asks me to do their make up I make sure to always use the eye shadow primer! March 12, 2013
LOVE IT! I love the Primer Potions! They make my shadows last foreverrrr and they keep the colours true. February 1, 2012
Great product! I bought this for my daughter she loves it! She wears it daily and loves that it is lightweight February 1, 2012
one of the best eye primers ever..if not the best! this eyeshadow primer potion is amazing..ur eyeshadow is for sure gonna stick and last all day! February 9, 2012
All You Need in a Primer Set From a light nude shade to a high shimmer shade, you have any primer color you could ever need. February 9, 2012
Easy to apply product I love this product because it helps eyeshadow last all day. Its easy to apply and lightweight. February 11, 2012
Perfect primer The primer rubs on easily and eyeshadow lasts until you wash it off. The best primer out there. February 14, 2012
Love it! I love this primer potion! it is my #1! Lasts forever & very easy to use! Highly recommend it!! February 19, 2012
Great The primer provides an excellent base for my eyeshadow. Helps the eyeshadow remain longwearing! February 26, 2012
better than mac This eye primer is the best! A little goes a long way and to me, it's better than MAC's primer. February 27, 2012
Easy to use My eyeshadow stays on forever! So creamy. Easy to use! Makes eyeshadow more intensely pigmented February 28, 2012
Goes on smooth Love this primer it really helps with the application of the eye shadow and goes on very smooth February 28, 2012
makes a diff this primer makes the difference when putting on eyeshadow. i feel it brings the color out more March 5, 2013
Great features This product looks great and is easy to use. I've already started recommending it to my friends March 7, 2013
Lightweight and Great! This primer is lightweight, not at all grainy like some other primers. Perfect on all accounts. March 7, 2013
Love! This eye primer is fantastic! My eye shadow never creases or wears down when using this primer! March 7, 2013
Works perfect with any shadow! YOU MUST BUY THIS! No more creases, no more rubbing off, no more re application of eye makeup! March 12, 2013
amazing this is THE best primer I've ever used, it keeps all my eye shadow on till the end of the day. August 2, 2011
Easy to use and makes eyes pop This stuff goes on smooth and helps make the color seem bolder and really makes your eyes pop! January 31, 2012
Sin I always had trouble with my eye shadow staying on all nite .....not anymore I love this stuff January 31, 2012
no crease! this primer is amazing and gives your eyeshadow extra vibrance and will keep it from creasing! February 1, 2012
Great! This eyeshadow prime potion sets the eye for long lasting shadow and maximum color! Love it!!! February 3, 2012
Perfect Easiest way to get the perfect base for the perfect eyeshadow that last all day and all night. February 5, 2012
THE BEST OF THE BEST Amazing does everything a primer should! No need to look any more, Ive found my perfect match! February 9, 2012
the ONLY primer this is the end all be all for eyeshadow primers. keeps my shadow on all day without creasing. February 12, 2012
Great Primer This is the best primer I've ever used.. it's not sticky or tacky and it goes on very smooth.. February 14, 2012
<<prev 164 165 166 167 168 ... 186 next>>
The Word
Pro Tips
Eden, Sin and Greed are shades that can also serve as shadows or highlighters!
Ingredients
ORIGINAL / SIN:
Isododecane, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Polyethylene, Trihydroxystearin, Triethylhexanoin, Isopropyl Lanolate, Sorbitan Sesquioleate, VP/Eicosene Copolymer, Dimethicone, PEG-40 Stearate, Propylene Carbonate, Phenoxyethanol, Synthetic Beeswax, Propylparaben, Methylparaben, Butylparaben, Ethylparaben, Isobutylparaben.
May Contain:
Mica, CI 77891 (Titanium Dioxide), CI 77491/ CI 77499 (Iron Oxides), CI 77163 (Bismuth Oxychloride).

EDEN:
Isododecane,Cyclopentasiloxane,Trimethylsiloxysilicate,Disteardimonium Hectorite,Polyethylene,Triethylhexanoin,Trihydroxystearin,Isopropyl Lanolate,Sorbitan Sesquioleate,VP/Eicosene Copolymer,Talc, Dimethicone,PEG-40 Stearate,Phenoxyethanol,Synthetic Beeswax,Propylene Carbonate.

GREED:
Isododecane, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Polyethylene, Trihydroxystearin, Triethylhexanoin, Sorbitan Sesquioleate, Isopropyl Lanolate, VP/Eicosene Copolymer, Dimethicone, PEG-40 Stearate, Phenoxyethanol, Propylene Carbonate, Synthetic Beeswax. May contain: Mica, CI 77891 (Titanium Dioxide), CI 77491/77499 (Iron Oxides).
May Contain:
CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides).
Rocket Fuel