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The Best Veganuary Makeup Deals for The Conscious Consumer

Veganuary makeup bundles are the best way to begin the year, because there’s nothing more badass than blending compassion with beauty deals during the annual January vegan challenge. This month was made for new beginnings, and there’s no better New Year’s Resolution than pledging kindness to both your furry friends and favorite makeup brand. Spoiler alert: it’s definitely Urban Decay, as we have the best vegan beauty products to put you in the Veganuary mood.

We’d be lying if we said we weren’t high-key hoping that Veganuary carries you through the rest of 2023. You can’t beat our selection of vegan beauty products, unless we’re talking about our Brow Beater, of course (more on that later). Get ready to transform your temporary New Year’s resolution into a year-round tribute that respects and reinvents vegan makeup as you know it. Shop the best Veganuary makeup deals on Urban Decay and learn about all of our best-selling 100% cruelty-free and vegan makeup products here today.

Vice Lip Bond Glossy Liquid Lipstick

Compromise is meant for daily budgeting and dinner plans, not your vegan makeup collection, and that’s the mantra behind Vice Lip Bond Glossy Liquid Lipstick. Urban Decay designed this Veganuary favorite to provide 16-hour color with absolutely no exceptions — reinventing the liquid lip with a breakthrough formula like if our original Vice Lipstick and All Nighter Setting Spray had a super stunning, smudge-proof baby. The long-lasting and high-impact coverage ensures that it bonds with your lips and never comes off, no matter what your night looks like… wink wink. And you’ll be even more in the mood for sexy nights and sacrifice-free lewks with Vice Lip Bond when you discover that it’s 100% vegan.

Vice Lip Bond lets you stay fierce, stay fresh, and stay committed to Veganuary. What more could an avid Urban Decay user ask for? Just like you should never compromise on a lip color that stays on through ALL the things, from lunch to late-night shenanigans, you shouldn’t give up your appreciation for vegan beauty. You deserve to apply your gorgeous glossy shade without a hint of guilt, and that’s always guaranteed with Vice Lip Bond. These shades provide vegan augmented wear and comfortable color to seal in high-impact shades without sacrifice, and it’s one of the best vegan makeup deals in the biz.


Naked Mini Palette

You know what they say about great things and small packages. Debate all you want, but it’s 100% accurate when considering Naked minis for your vegan eyeshadow looks. These mini versions of our Naked Eyeshadow Palettes are the pocket-sized and perfectly vegan way to support Urban Decay for January and every month afterward. They’re the January version of last month’s stocking stuffers that take your vegan eyeshadow looks to the next level, and it’s not too late to treat yourself. We’re talking about all the glam of the holidays and none of the guilt… because these shadows are 100% cruelty-free and vegan, baby. Choose your six favorite shades or start stacking them all up, whether you’re in the mood to head to the Wild West, get half-baked with breathtaking hues, or go nude like never before.

Naked Wild West Mini Palette packs a lot of desert punch into all six shades. Colors like the lake-inspired Bud and copper-esque Rustler put you in a Standoff (FYI, also a shade name) with the best western-inspired vegan eyeshadow looks! Meanwhile, you can also get in the mini mood with Naked Sin, Naked Half-Baked, and Naked3 Mini Eyeshadow Palette mini eyeshadow palettes. They fit right into your carry-on bag to become your new travel essential, while you can breathe a sigh of relief knowing that every hue you blend, buff, and shade is 100% vegan.


Perversion Waterproof Fine-Point Eye Pen

Perversion looks good on you, gorgeous. Our waterproof eye pen is half eyeliner and half magic wand, giving you complete control of your eyeliner looks like never before. Even if you thought you’d learned all the tricks to a perfect wing, Perversion can still teach you a thing… or ten. It’s a must-have for your collection of vegan makeup and one of our most efficient products of all time. Perversion Waterproof Eye Pen is designed to deliver length, dimension, and volume with an innovative brush tip that’s even more flexible than your ex! From a simple flick that lasts for hours to a full-blown graphic liner that stays flawless after the lights go down at the club… Perversion can do it all. Expect endlessly hot looks with the black leather jacket of edgy makeup while showing kindness to your eyes with a 100% vegan makeup formula.

It’s not just the easy glide and grunge-y glam wing guaranteed with every stroke of our Perversion Eye Pen, but also its gentle nature. The harmless ingredients have virtually no chance of irritating your eyes! When bundled with the best Urban Decay brow products for beautiful Veganuary makeup deals, you know you’re about to create a harmonious and harmless look that always has your back.


Brow Beater Micro Fine Brow Pencil and Brush

She is beauty; she is grace; she knows how to beat your face. It’s no secret that Urban Decay takes brows very seriously, and you can’t go wrong with this versatile, vegan classic. Brow Beater Micro Fine Brow Pencil and Brush is a product that anybody will love this Veganuary, as it’s been serving both extra and everyday brow looks since 2015. Want to create epic arches with buildable color and a few extra touches like rhinestones or glitter, Euphoria style? Go for it. If you’re hoping to simply fill in sparse areas and create the ultimate natural brow, the precise teardrop tip always has your back.

The Brow Beater doesn’t just escalate your arches but also blends both makeup and skincare with the addition of moisturizing ingredients like Vitamin E plus argan and coconut oils. The basis behind Veganuary, and vegan makeup deals as a whole, is showing kindness to the planet, our furry friends, and our skin. And that’s where Brow Beater comes in. Simply stroke, style, shade, and let your arches do the talking with this tried-and-true vegan makeup favorite.


All Nighter Vitamin C Setting Spray

Beat, set, brighten, repeat. Your collection of vegan makeup deals isn’t complete without the All Nighter Vitamin C Setting Spray, the citrusy and energizing version of our award-winning original spray. It helps to prepare your skin for makeup application and set your Veganuary foundation, eyeshadow, and more, and that’s just the beginning of what this setting spray can do. Those who have collected the All-Nighter Setting Spray since 2010 know it’s the real deal. It’s transfer and water resistant, provides 16-hour wear, and locks in everything from your Naked eyeshadow looks to your Face Bond Self-Setting Waterproof Foundation. The Vitamin C version only steps things up, combining makeup and skincare to give you the glowy, hydrated, and ultra-healthy skin you didn’t even think was possible.

As it turns out, your health teacher was totally right when she told you to get your daily Vitamin C. It’s one of Urban Decay’s best vegan makeup deals that’s about to become your ride-or-die for Veganuary and beyond. You see, Vitamin C is one of the most popular ingredients in vegan beauty products and recipes for a reason. It helps to brighten your complexion, eliminating unwanted dark spots and achieving the California girl glow that Urban Decay is obsessed with. There are also the complexion-balancing, antioxidant protection, anti-aging, and repairing abilities — meant for all skin types and makeup styles.

Of course, we can’t forget the OG product that mesmerized our UD fam over a decade ago; as it’s become the #1 setting spray in the world for a myriad of reasons. The versatility of our All Nighter Setting Spray is everything. It can be used not only to prep and set your products but also as a beauty mix-in medium for your own personalized makeup concoctions. Mix it with your favorite eyeshadows for customized liquid liners that refuse to budge all day and night, or alongside brow, lip, or face products to lock your makeup into place. It’s a primer, setter, and TikTok-worthy beauty hack all in one setting spray, and this OG product will never let you down.

If you can’t choose between our original and Vitamin C All Nighter Setting Sprays, we definitely don’t blame you... so how about 2? Both are available as a part of our Veganuary makeup bundles, and you can save 15% when you buy 2!


Hydromaniac Tinted Glow Hydrator

Hydromaniac Tinted Glow Hydrator has been giving the phrase “just add water” a new meaning since 2021, and we can’t say enough ah-mazing things about this vegan foundation. It leaves you with a buildable, flawless real-skin finish that still looks effortlessly natural, plus a fresh and healthy glow with 24-hour hydration. Yes, 24 hours, and we’ve got receipts. These moisturizing capabilities make Hydromaniac essential for January, or Veganuary, as it fights against the cold air that wreaks havoc on your skin. You can keep your face looking ultra-hydrated with a healthy glow on even the most freezing days — no flakes allowed!

Starting a new year means glowing up, both internally and externally, and that’s exactly what you’ll get with our Hydromaniac Tinted Glow Hydrator. It works overtime to hydrate and strengthens every section of your skin, leaving behind a flawlessly radiant look in the process. Did we mention that it’s also entirely vegan and cruelty-free? Hydromaniac swaps out the less-than-ideal additions for 100% natural ingredients sourced from beautiful places. One example is Kombucha filtrate, known to detoxify and nourish skin, along with Marula Oil to hydrate and protect. Your skin will always look and feel its best with Hydromaniac Tinted Glow Hydrator, which you’ll definitely want to keep using well past Veganuary.


Who else can’t wait to unwrap their Veganuary makeup bundle, featuring the best vegan products for eyes, brows, lips and everything in between? Visit Urban Decay on Instagram or Twitter to tell us which vegan makeup product is your favorite.

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