What's New
Check out the latest UD lineup
What's New. Check Out the Latest UD Lineup.

What's New

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PERVERSION LOOKS GOOD ON YOU. BIGGER. BLACKER. BADDER. PERVERSION MASCARA. High volume. High drama. Ultra black. So intense you might need a safe word. GET PERVERSION >

24/7 in color
VEGAN
24/7
Glide-On Eye Pencil
46 Shades
Rating 4.8 of 5 5,216 reviews

$20

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ANY LOOK. ANYTIME. ANYWHERE. BORN TO RUN. SHOP THE COLLECTION >

ALL NIGHTER in color ALL NIGHTER in color ALL NIGHTER in color
VEGAN
ALL NIGHTER
Waterproof Setting Powder
Rating 4.1 of 5 16 reviews

$34

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DOUBLE TEAM in color
DOUBLE TEAM
Special Effect Colored Mascara
5 Shades
Rating 4.4 of 5 27 reviews

$24

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Check out the new makeup, brushes & beauty products in our lineup.