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ANY LOOK. ANYTIME. ANYWHERE. BORN TO RUN. SHOP THE COLLECTION >

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  • UD515
    Eyeshadow Primer Potion in color Sin
    Eyeshadow Primer Potion
    6 Shades
    Rating 4.7 of 5 1,370 reviews

    $24

  • 457
    Perversion in color
    Perversion
    Mascara
    Rating 4.6 of 5 804 reviews

    $24

  • 328
    Eyeshadow in color Chaos
    Eyeshadow
    85 Shades
    Rating 4.9 of 5 2,051 reviews

    $20

  • 122
    24/7 in color OVERDRIVE
    NEW
    24/7
    Glide-On Eye Pencil
    46 Shades
    Rating 4.8 of 5 5,227 reviews

    $21

  • ud860
    All Nighter Makeup Setting Spray Duo in color Double Dose
    VEGAN
    All Nighter Makeup Setting Spray Duo
    Limited-Edition ($64 Value)
    Rating 4.9 of 5 101 reviews

    $42

  • ud771
    Vice Lipstick in color FUEL 2.0 (CREAM)
    Vice Lipstick
    102 Shades
    Rating 4.8 of 5 1,429 reviews

    $18

BORN TO RUN. 21 OF-THE-MOMENT SHADES FOR WHEREVER LIFE TAKES YOU. WATCH THE ADVENTURE >
BORN TO RUN. 21 OF-THE-MOMENT SHADES FOR WHEREVER LIFE TAKES YOU. WATCH THE ADVENTURE >
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Addicted to anything UD? Looking to experiment? Just want to know what the hell we’re up to? This is where you can keep up on everything we’ve got going on. (Well, almost everything.)

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Addicted to anything UD? Looking to experiment? Just want to know what the hell we’re up to? This is where you can keep up on everything we’ve got going on. (Well, almost everything.)

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  • Eyes

    Discover amazing eye makeup at Urban Decay. Shop deep metallics to vibrant neutral eye makeup looks & receive free shipping on $50+.

  • Lips

    Shop Revolution Lipstick, lip gloss & more at Urban Decay. Smooth, creamy luxe texture + high-gloss definition = Loaded Lips. Free shipping on $50+.

  • Face

    Shop Naked Skin Beauty Balm, Naked Skin Weightless Ultra Definition Liquid Makeup & more at Urban Decay. Flawless, even and beautiful. Free shipping on $50+.

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Feminine, dangerous and fun. Urban Decay appeals to women who relish their individuality and dare to express it. From our insane range of velvety Eyeshadows—including the bestselling (and often-copied) Naked Palettes—to our award-winning eye liners, budge-proof mascaras and legendary Makeup Setting Sprays, we've been shaking up the industry for over 20 years. More

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