Naked Palettes

Urban Decay’s Naked Palettes are renowned for their impressive pigment payoff and buildable formula. Each eyeshadow shade is meticulously crafted to deliver rich, vibrant color that shows true on a wide spectrum of skin tones. Whether you prefer subtle washes of color for everyday wear or wish to achieve more dramatic, bold looks, the highly pigmented shades allow you to layer and blend effortlessly. The pigments in both the matte and shimmer finishes stay true to pan, minimizing fallout and ensuring that the colors remain even and saturated throughout the day.

Urban Decay Naked Palettes are certified cruelty-free, as the brand does not test its products or ingredients on animals at any stage of product development. This commitment extends throughout their entire supply chain and is verified by third-party organizations, ensuring that consumers can feel confident about the ethical standards behind their favorite palettes. However, not every Naked Palette is fully vegan. While Urban Decay offers a broad selection of vegan-friendly options, some shades may contain ingredients like carmine or beeswax. Individuals seeking strictly vegan makeup should always review the ingredient lists.

Urban Decay's most popular eyeshadow palette is widely recognized as the Naked Palette, which became an instant classic for its expertly curated range of universally flattering neutral shades. Originally launched as the first in the Naked collection, this palette quickly set a new standard for everyday eyeshadow, appealing to makeup beginners and professionals alike. Its versatile mix of velvety mattes, satins, and shimmering hues offered effortless blending and endless combinations suitable for both natural day looks and dramatic evening looks.
The overwhelming demand for the original Naked Palette drove Urban Decay to release several follow-up palettes, including Naked3, Naked Heat and Naked Reloaded, each tailored to different undertones and styles. Beauty girlies continue to consider the original Naked Palette—and its successors—essential staples in any makeup bag. Urban Decay’s limited-edition releases and collaborations have further cemented the Naked series' reputation as the go-to choice for versatile, pigment-packed, high-quality eyeshadow.

Urban Decay’s Naked Eyeshadow Palettes have an exceptionally smooth, blendable formula texture. Each shade is formulated with finely milled powders that feel almost creamy to the touch, ensuring easy application and a buttery finish on the lids. Unlike some eyeshadows that may appear chalky or cause fallout, the Naked palettes are designed to minimize the powdery consistency while still offering top-tier color payoff. Naked shadows glide effortlessly onto the skin and can be layered or blended without becoming patchy or uneven. This refined texture is consistent across both matte and shimmer finishes, allowing users to create seamless transitions between shades for both subtle and bold eye looks. The silky shadow formula caters to a wide variety of skin types and tones, providing a comfortable, long-lasting wear that resists creasing and fading throughout the day.

Urban Decay Naked Palettes are coveted and considered “special” for their reliable formulas, trendsetting color stories, and commitment to inclusive shades for all skin tones. Urban Decay Naked proves that neutrals are anything but boring. Each Naked palette is designed with a unique blend of 12 matte and shimmer shades to create a wide range of looks, from understated glam to bold creative statements without compromising on blendability or pigment. Urban Decay prioritizes inclusivity by crafting shades that complement all skin tones, making these eyeshadow palettes accessible to everyone.

Both beginners and experienced makeup users will find Urban Decay Naked Palettes easy to use and highly versatile. Each palette is curated with harmonizing shades, so even if you’re new to makeup, you can effortlessly create cohesive looks without needing advanced techniques. Each eyeshadow has a smooth, blendable formula that minimizes errors and makes building color simple. The quality of pigment and variety of finishes also cater to advanced users and makeup artists who want to create more intricate and dramatic looks. Whether you’re just learning or already mastering advanced looks, Naked Palettes deliver performance, flexibility, and a user-friendly experience for everyone.

Urban Decay Naked Eyeshadow Palettes are designed to suit different use, color, undertone, and finish preferences. The variety within the Naked series allows makeup users to find a palette that matches their individual style, skin tone, and desired intensity. Here’s a breakdown of each Naked Palette and their differences:
The original Naked Palette features ultra-smooth mattes (Naked), glimmering metallics (Gunmetal), velvety satins (Virgin), and beautiful shimmers (Toasted) formulated with Urban Decay’s wet slurry technology for multi-dimensional shine. From natural, no-makeup makeup looks to wearable dark brown smoky eyes, this iconic nude palette includes our famous shades that create timeless, easy-to-wear looks for every mood and occasion.
Naked3 Soft Pink stands out with rosy neutrals (but never boring) in warm and cool shades ranging from soft pinks to deeper, richer burgundy and mauve eyeshadows in ultra-smooth mattes, gorgeous pearls, and glimmering metallic finishes. Naked3 is perfect for creating a pink smoky eye, everyday natural eye makeup, or even soft glam wedding makeup.
Naked Heat delivers a spicy mix of 12 warm-toned shades from warm browns and amber, to burnt oranges and rich siennas, in matte, shimmer and metallic finishes so you can create intense, fiery looks. Use the matte shadows to contour the eye, then add metallics for a hit of amber heat.
Naked Reloaded is designed to flatter every eye shape, eye color, skin tone, age, and gender. The Naked Reloaded palette reinvents classic neutrals with modern textures and versatile shades for both soft and striking styles. From silky mattes and metallics to iridescent micro-shimmers, every shade is made with our signature Naked formula for velvety texture, rich color payoff, and extreme blendability.
Naked Shaped Multi-Tasking Eyeshadow in Cool and Warm palettes are all-in-one face shaping palettes that were developed at Urban Decay with Makeup Artists. These palettes are designed to shape, shade, define, sculpt and highlight, delivering a full face application like you’ve never seen before. Cream shades can be used as eyeshadow, liner, contour, and for brows; matte shades are used to define, crease, set, and bronze; shimmers add highlight and dimension; glimmer shades add all-over sparkle.

Follow our below guide, how to apply Naked Palette in 5 steps:
1. Prime Your Lids: Start by applying an eyeshadow primer to clean eyelids. This helps eyeshadow stay put, prevents creasing, and makes the colors appear more vibrant.
2. Apply a Base Color: Sweep a light, neutral shade (often a matte or subtle shimmer) from your lash line up to your brow bone. This creates an even canvas and helps with blending.
3. Define Your Crease: Take a medium, neutral shade (usually a matte) and blend it into the crease of your eye using a fluffy brush. This adds dimension and acts as a transition color.
4. Add Depth & Definition: Use a darker shade from the palette on the outer corner of your eyelid and blend it into your crease, forming a "V" shape. You can also lightly smudge this darker shade along your upper or lower lash line for added definition.
5. Blend Everything Seamlessly: Using a clean, fluffy blending brush, gently blend, blend, blend all the edges of your eyeshadow together in small circular or windshield-wiper motions. This ensures a smooth, professional-looking finish with no harsh lines.
MUA Tip: For an extra pop, use your finger to dab a light shimmer shade onto the center of the eyelids or in the inner corner of the eyes.
Check out our YouTube and Instagram for a multitude of Naked Eyeshadow Palette visual step-by-step guides, tutorials, tips and more.