Get 24-hour eyeshadow with a conscience. When you buy Eyeshadow Primer Potion in Fix, a LIMITED-EDITION warm beige matte shade, 100% of the purchase price will be donated to women's empowerment nonprofits selected by The Ultraviolet Edge, Urban Decay's global initiative to empower women.
The number-one primer* for indestructible, all-day eyeshadow, our legendary Eyeshadow Primer Potion delivers everything you could possibly want in an eye primer: No creasing. More vibrant color. Smoother application.
Eyeshadow Primer Potion features space-age polymer technology that fills in any imperfections on the skin’s surface, prepping your lids for ALL-day shadow. Of course, every shade is paraben-free.
Our gorgeous packaging features ombré artwork and a faceted, jewel-like cap. Squeeze the Potion directly from the tube or use our flocked wand applicator. Either way, you get precise, controlled application every time.
*Based on NPD data (U.S. Prestige Beauty market September year to date 2016).
Urban Decay is 100% cruelty-free.
Fill Weight: 10 ml / 0.33 fl oz
Apply just a touch of this formula before your shadow for crease-free all-day (and all-night) staying power.
Isododecane, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Sorbitan Sesquioleate, Hydroxystearic/Linolenic/Oleic Polyglycerides, VP/Eicosene Copolymer, Dimethicone, PEG-40 Stearate, Phenoxyethanol, Synthetic Beeswax, Propylene Carbonate. [+/- (May Contain/Peut contenir): Mica, CI 77891 / Titanium Dioxide, CI 77491, CI 77492, CI 77499 / Iron Oxides].