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Stores

SHE HULK — IT'S PRETTY. IT'S STRONG.
AND IT'S DROPPING SOON.

This new collection is smashing.
Sign up for text and get it on 8/22 before anyone else!

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Vice Lip Bond Glossy Liquid Lipstick — Vice Lip Bond Glossy Liquid Lipstick
Long-lasting vegan liquid lipstick

Old price New price $25.00

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24/7 Glide-On Eye Pencil — 24/7 Glide-On Eye Pencil

Old price New price $23.00

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All Nighter Setting Spray — All Nighter Setting Spray
Long-Lasting Makeup Setting Spray

Old price New price $33.00

Naked Wild West Mini Eyeshadow Palette — Naked Wild West Mini Eyeshadow Palette

Old price New price $27.00

Naked3 Eyeshadow Palette — Naked3 Eyeshadow Palette

Old price New price $54.00

24/7 Moondust Shadow — 24/7 Moondust Shadow
High-performance, vegan eyeshadow packed with microfine glitter for the most sparkly, supercharged color and shimmery finish that last up to 16 hours.

Old price New price $22.00

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Eyeshadow Primer Potion — Eyeshadow Primer Potion

Old price New price $24.00

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Naked Sin Mini Eyeshadow Palette — Naked Sin Mini Eyeshadow Palette
6 forbidden, blush-toned neutrals inspired by fan favorite shade “Sin.”

Old price New price $29.00

ALL NIGHTER VITAMIN C SETTING SPRAY — ALL NIGHTER VITAMIN C SETTING SPRAY
Energizing + brightening makeup setting spray

Old price New price $33.00

Naked Half-Baked Mini Eyeshadow Palette — Naked Half-Baked Mini Eyeshadow Palette
6 blazed, bronze-toned neutrals inspired by fan favorite shade “Half-Baked.”

Old price New price $29.00

Perversion Mascara — Perversion Mascara

Old price New price $26.00

Naked Foxy Mini Eyeshadow Palette — Naked Foxy Mini Eyeshadow Palette
6 funked-up, olive-toned neutrals inspired by fan favorite shade “Foxy".

Old price New price $29.00

Naked2 Basics Eyeshadow Palette — Naked2 Basics Eyeshadow Palette

Old price New price $29.00

NEW! VICE LIP BOND — NEW! VICE LIP BOND

Instant shine & up to 16HR wear that lasts longer than your ex.

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SHOP BY CATEGORY

Naked Minis — NAKED MINIS

Travel-sized and ready for takeoff. Crush-worthy on-the-go mini palettes inspired by fan-favorite shades.

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24/7 GLIDE-ON
EYE PENCIL

24/7 GLIDE-ON EYE PENCIL

Our award-winning 24/7 Eye Pencil is truly eye-conic.
Long-Lasting + hydrating + insane range of high
impact colors. #1 for a reason.

Our award-winning 24/7 Eye Pencil is truly eye-conic. Long-Lasting + hydrating + insane range of high impact colors. #1 for a reason.

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Hydro — HYDROMANIAC TINTED
GLOW HYDRATOR

Already a cult favorite! Get medium-coverage,
hydration and glow for up to 24H

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ONLY HERE

VIRTUAL TRY ON

Use our Virtual Try-On tool to discover your favorite shades right from your phone.

SHADE FINDER

Find the shade that best fits for your skin tone and discover hand-picked products just for you.

REWARDS PROGRAM

Join the club. Get the perks. Sign up for 15% off your next purchase.

AUTO-REPLENISHMENT

Receive 15% Off + Free Shipping on every auto-replenishment order.

cybersmiles - online bullying hurts irl - let's delete it together — LET'S DELETE
IT TOGETHER

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