Eyeshadow Primer Potion

$24

Eyeshadow Primer Potion is rated 4.7 out of 5 by 1911.
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Product description

The number-one primer* for indestructible, all-day eyeshadow, our legendary Eyeshadow Primer Potion delivers everything you could possibly want in an eye primer: No creasing. More vibrant color. Smoother application.

Eyeshadow Primer Potion features space-age polymer technology that fills in any imperfections on the skin’s surface, prepping your lids for ALL-day shadow. Of course, every shade is paraben-free.

Now we’ve got more finishes than ever before! Caffeine (rich warm brown matte) works great for deeper skin tones and can also be used to intensify brown shadows. Use Freebase (opaque white matte) to brighten and intensify any shadow. Due to huge demand, we’re also bringing back Sin (pale nude shimmer).

Our gorgeous packaging features ombré artwork and a faceted, jewel-like cap. Squeeze the Potion directly from the tube or use our flocked wand applicator. Either way, you get precise, controlled application every time.

*Based on NPD data (U.S. Prestige Beauty market October year to date 2016).

Urban Decay is 100% cruelty-free.

Fill Weight: 10 ml / 0.33 fl oz

Pro Tips

Apply just a touch of any one of these formulas before your shadow for crease-free all-day (and all-night) staying power.

Ingredients

CAFFEINE:
Isododecane, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Sorbitan Sesquioleate, Hydroxystearic/Linolenic/Oleic Polyglycerides, VP/Eicosene Copolymer, Dimethicone, PEG-40 Stearate, Phenoxyethanol, Synthetic Beeswax, Propylene Carbonate. [+/- (May Contain/Peut contenir): Mica, CI 77891 / Titanium Dioxide, CI 77491, CI 77492, CI 77499 / Iron Oxides].

EDEN:
Isododecane, Cyclopentasiloxane, Trimethylsiloxysilicate, Disteardimonium Hectorite, Polyethylene, Triethylhexanoin, Trihydroxystearin, Isopropyl Lanolate, Sorbitan Sesquioleate, VP/Eicosene Copolymer, Talc, Dimethicone, PEG-40 Stearate, Phenoxyethanol, Synthetic Beeswax, Propylene Carbonate, Aqua (Water/Eau). May Contain: CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides).

FREEBASE:
Isododecane, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Sorbitan Sesquioleate, Hydroxystearic/Linolenic/Oleic Polyglycerides, VP/Eicosene Copolymer, Dimethicone, PEG-40 Stearate, Phenoxyethanol, Synthetic Beeswax, Propylene Carbonate. [+/- (May Contain/Peut contenir): Mica, CI 77891 / Titanium Dioxide, CI 77491, CI 77492, CI 77499 / Iron Oxides].

MINOR SIN:
Isododecane, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Hydroxystearic/Linolenic/Oleic Polyglycerides,Sorbitan Sesquioleate, VP/Eicosene Copolymer, Dimethicone, PEG-40 Stearate, Phenoxyethanol, Synthetic Beeswax, Propylene Carbonate, Aqua (Water/Eau). May Contain: Mica, CI 77891 (Titanium Dioxide), CI 774491/774499 (Iron Oxides), CI 77163 (Bismuth Oxychloride).

ORIGINAL:
Isododecane, Talc, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Hydroxystearic/Linolenic/Oleic Polyglycerides, Sorbitan Sesquioleate, VP/Eicosene Copolymer, Dimethicone, PEG-40 Stearate, Phenoxyethanol, Synthetic Beeswax, Propylene Carbonate, Aqua (Water/Eau). May Contain: Mica, CI 77891 (Titanium Dioxide), CI 774491/77492/774499 (Iron Oxides), CI 77163 (Bismuth Oxychloride).

SIN:
Isododecane, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Sorbitan Sesquioleate, Hydroxystearic/Linolenic/Oleic Polyglycerides, VP/Eicosene Copolymer, Dimethicone, PEG-40 Stearate, Phenoxyethanol, Synthetic Beeswax, Propylene Carbonate. [+/- (May Contain/Peut contenir): Mica, CI 77891 / Titanium Dioxide, CI 77491, CI 77492, CI 77499 / Iron Oxides].

Video

All About Eyeshadow Primer Potion | Make Your Makeup Last

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Reviews

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Rated 5 out of 5 by from You need this. Hands down, amazing! My eyeshadow did NOT move!!! I would highly recommend and will continue to buy !
Date published: 2020-02-21
Rated 5 out of 5 by from Loved it! It makes my eye shadow look so good and it last all day,I received this complimentary for testing purposes and I'm glad I did ,it's definitely worth the extra step on my eyes to give it that long lasting effect that without Urban Decay Eyeshadow Primer my eyeshadow normally was faded mid day and needed touch up,so happy with this product!
Date published: 2020-02-21
Rated 5 out of 5 by from This product is AMAZING! I have hooded, oily eyelids which cause my eye shadow to crease or smudge and glitter is totally out of the question for me! Well I tried this amazing primer and was absolutely blown away! Y'ALL, MY EYESHADOW DIDNT MOVE! I decided to try a look with glitter, which was very intimidating for me seeing as though I never could use it before, but IT STAYED PUT! I am completely blown away by this product and I WILL be purchasing more in the future! Thank you influenster!
Date published: 2020-02-21
Rated 5 out of 5 by from I love the way this primer helps colors pop on my dark skin. I can see the difference when I leave this home. This primer helps my eyeshadow looks like how it does in the pan. I got this product for free through Influenster.
Date published: 2020-02-21
Rated 5 out of 5 by from I dont really wear eyeshadow, but this definitely works when I decide to! It is a great base, makes the color pop and lasts a long time. This one is the original, but I also recommend buying it in Sin. You can wear that one on its own for a subtle shimmer or use it as a primer to make any matte shadow pop a little more.
Date published: 2020-02-21
Rated 5 out of 5 by from I was so excited when Influenster sent me a voxbox with this Urban Decay Eyeshadow Primer Potion. I adore Urban Decay products so I couldn't wait to try it out! First off the tube is so cute and I love the lid! I was suprised to open the lid and see there was a doe foot applicator, which is awesome because I've always just used my fingers. So I gave this primer a try for a week and I've gotta say my eyeshadow stayed looking great throughout my busy work days. I think this primer is really good and the applicator is definitely a bonus! Good job Urban Decay and thank you Influenster for allowing me to try this! Urban Decay Eyeshadow Primer Potion
Date published: 2020-02-21
Rated 5 out of 5 by from This was an awesome eye primer! I have super super oily lids and using this was superb. There was no creasing it fading of eyeshadow! This even lasted the whole day!! Im super impressed with urban decay primer potion!!!
Date published: 2020-02-21
Rated 5 out of 5 by from I will purchase this over and over again. It is my favorite eye shadow primer now! I love how smooth it goes on and how long it lasts.
Date published: 2020-02-21
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